Senior Product & Pricing Manager | Al-Futtaim Automotive | Honda

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Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands.

Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity;
Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

We are seeking a highly strategic and commercially driven Senior Product & Pricing Manager to lead the product and pricing strategy for Honda Cars and Motorcycles in the UAE. As the custodian of the Honda product portfolio, you will define market relevant offerings, shape pricing, influence OEM decisions, and ensure sustainable profitability across the full product lifecycle. This is a pivotal role that combines product expertise, financial acumen, customer insight, and strong cross functional leadership.

• Define customer target segments and ensure each product line meets customer needs and market expectations.
• Manage the full product lifecycle—from launch to run out—ensuring competitiveness, relevance, and profitability.
• Optimize the product portfolio through volume planning, grade mix, value propositions, and profit-per-unit improvements.
• Conduct ongoing competitive analysis to shape product specifications, pricing, and commercial offers.
• Build strong relationships with Honda OEM partners to influence product, pricing, and financial support decisions.
• Collaborate with Sales Operations and Demand & Supply to ensure optimal stock ordering, ageing reduction, and grade mix alignment.
• Own retail pricing, discount frameworks, and campaign guardrails to protect brand positioning and profitability.
• Lead cross-functional launch readiness, ensuring timely product definition, pricing, stock planning, and commercial strategy execution.

• Minimum 8 years of automotive industry experience, with at least 3 years in product, pricing, or portfolio management.
• Bachelor’s degree (required).
• Advanced analytical capability to interpret market, product, and pricing data.
• Solid understanding of vehicle specifications, technology trends, and automotive product dynamics.

You will be part of the Product & Pricing Division within Al Futtaim Automotive, working closely with the Brand Director and key cross-functional teams including Sales Operations, Demand & Supply, and OEM partners. The team thrives on data-driven decision making, collaboration, and customer-centric thinking to shape one of the region’s most dynamic automotive portfolios.

• Experience working with OEMs or major distributors (preferred).
• Passion for the automotive industry, with a strong ability to influence, communicate, and drive strategic product direction.
• Comfortable working in fast-paced, evolving environments with strong relationship-building and negotiation skills.
• Strategic decision-making with a focus on sustainable profitability and competitiveness.
• Excellent communication, negotiation, and stakeholder management skills.
• Proven project management abilities with experience handling multiple priorities.
• Experience with pricing tools and commercial modelling.
• Clear understanding of retail-level market challenges and customer expectations.
• Strong commercial and financial acumen with the ability to build data-driven business cases.

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