Growth Strategy Lead Digital Platform & AI Commerce

Role Overview
The primary responsibility of this role is to lead and manage the commercial strategy for the Blue digital platform, focusing on growth and innovation across loyalty programs, payment solutions, retail media, and digital wallets. This position is crucial for identifying new revenue opportunities, conducting feasibility analyses, and preparing business cases to support expansion into adjacent markets, particularly with an emphasis on AI.

The role operates within a framework that prioritizes agility, innovation, and customer-centricity, ensuring the platform’s profitability and leadership in the market.

• Key Responsibilities
  Commercial Strategy Development:
  Create and implement a comprehensive commercial strategy to identify new revenue-generating opportunities.
• Business Case Preparation:
  Develop detailed business cases and continuously monitor and enhance key financial performance indicators (KPIs).
• Cross-Functional Collaboration:
  
  Work collaboratively across departments while managing relationships with suppliers and customers.
• Market Navigation:
  Analyze complex market dynamics, technological advancements, and shifts in consumer behavior to inform strategy.
• Compliance Management:
  Ensure adherence to regulatory compliance, data privacy standards, and maintain awareness of competitive trends.
• Alignment with Strategic Vision:
  Align all commercial activities with the company’s strategic objectives, maintaining the highest ethical standards.
• Product Innovation:
  Shape the future of the company’s commercial offerings by leveraging loyalty programs, payment instruments, digital wallets, and AI capabilities to drive sustainable growth and market leadership.
• Required Skills for Success
• Stakeholder Management:
  Strong ability to manage and influence stakeholders effectively.
• Commercial Acumen:
  Deep understanding of commercial principles and market strategies.
• Financial Modeling:
  Proficiency in creating and analyzing financial models.
• Contracts Review:
  Experience in reviewing and negotiating contracts.
• Digital Platform Design:
  Skill in designing commercial models for new digital platforms.
• Qualifications and Experience
• Educational Background: A Bachelor’s degree in Business Administration with a specialization in Finance or a related field is essential. An MBA or equivalent qualification is a plus.
• Experience:
  
  A minimum of 8 to 10 years of relevant experience in a similar role is required.
• Proven Success:
  Demonstrated ability to identify revenue-generating opportunities and develop successful business cases.
• Financial Expertise:
  Solid knowledge of financial analysis and feasibility studies.
• Data Proficiency:
  Strong proficiency in data analytics to inform decision-making.
• Industry Knowledge:
  Comprehensive understanding of retail media services and e-commerce.
• Leadership
  
  Skills:
  
  Excellent leadership capabilities with a strategic mindset.
• Communication and Negotiation:
  Strong communication and negotiation skills are essential.
• Adaptability:
  Ability to thrive in a fast-paced and dynamic work environment.