Associate Product Manager

Overview

Responsible in managing and following the guidelines for the Small Domestic Appliances product portfolio to ensure market competitiveness, compliance, and sustained growth. The position holder oversees smaller accounts, drives initial collaborations in the market, executes dynamic marketing strategies, and leverages market opportunities. In addition, the position holder contributes to market expansion and supports the organization’s long-term vision and objectives.

• Implement the Products functional strategy in line with business vision, mission and corporate objectives.
• Ensure that the overall business strategy is translated into annual Products operational business plans and monitor performance to align with the overall strategy.
• Implement Products functional policy, systems, processes, procedures and controls covering all Products functional areas in line with policies to ensure fulfilment of all relevant procedural legislative requirements while delivering quality and cost-effective service in a consistent manner.
• Manage Products compliance frameworks and programs within the Products department, ensuring alignment with local and international laws, regulations and industry standards.
• Establish reporting mechanisms to proactively monitor and report on risk and compliance issues within the Products department and collaborate with senior leadership to resolve critical matters and offer mitigation recommendations.

• Manage the Small Home Appliances product portfolio within designated geographical territories.
• Manage product lifecycle procurement from NPI through end-of-life.
• Oversee product launch, pricing, positioning and market strategies.
• Monitor product performance and market feedback.
• Serve as the critical liaison between suppliers, factories and market.
• Conduct in-depth analysis of market trends and pricing dynamics to uphold competitiveness and bolster profitability.
• Ensure that all products and marketing efforts comply with relevant industry regulations and standards.
• Collaborate closely with the Sales and Marketing teams to provide them with necessary product knowledge, tools and materials for effective selling and marketing campaigns.

• Manage the sourcing and selection of reliable suppliers for Small Domestic Appliances product.
• Negotiate pricing, payment terms and other legal requirements.
• Ensure procurement aligns with quality standards and compliance.

• Work closely with partners to understand their needs and assist them in gaining a better share in the market.
• Develop and maintain strong relationships with partners to ensure effective collaboration and communication.
• Provide guidance and support to partners on product positioning, pricing and marketing strategies.

• Monitor and report on budget performance to ensure alignment with business objectives.
• Identify opportunities for cost savings and resource optimization.
• Actively support and prepare budget plans with HQ and factories.

• Explore opportunities for expanding product presence into new markets and develop entry strategies.
• Present product strategies, performance updates and future plans to the senior manager.
• Ensure compliance to the company’s long-term strategic vision, ensuring alignment with product and marketing strategies.
• Identify potential risks and market challenges that may impact product performance and devise contingency plans to mitigate them.

• Develop and conduct product-focused training programs for the sales force to enhance their product expertise.
• Collaborate closely with the sales team to provide them with necessary product knowledge, tools and materials for effective selling.

• Promote a culture of innovation and continuous improvement.
• Create and foster a collaborative work environment within the Products team.
• Continuously invest in personal growth, skills enhancement and knowledge acquisition to stay up to date.
• Foster a collaborative and knowledge-sharing environment within the team, encouraging…