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About the CompanyCareem is building the Everything App for the greater Middle East — making it easy to move around, order food and groceries, manage payments, and more. Our purpose is simple: to simplify and improve people’s lives and build an awesome organisation that inspires.
Since 2012, Careem has enabled earnings for over 2.5 million Captains, simplified the lives of more than 70 million customers, and built a platform where the region’s best talent and entrepreneurs thrive. We operate in 70+ cities across 10 countries, from Morocco to Pakistan.
We’re now entering our next chapter — one powered by AI. We’re looking for AI talent: curious problem‑solvers who know how to apply AI to build tools, automate workflows, and create real impact. Whether it’s streamlining operations, enhancing customer experience, or reimagining internal systems — we want people who can make Careem work smarter and move faster.
What You’ll Do- External comms & PR
- Develop and implement external communications plans for key product and business announcements across Careem’s verticals (Careem Pay, Careem Food, Careem Quik, Careem Dine Out, Careem Bike, Tenants, Donations, and more).
- Draft bilingual press releases, media statements, and executive briefings that reflect Careem’s tone and strategic objectives.
- Maintain and strengthen relationships with tier‑one media across print, digital, and broadcast channels to secure consistent, high‑quality coverage.
- Build and nurture strong relationships with journalists and editors covering fintech, AI, business, and lifestyle across both English and Arabic titles in the UAE.
- Identify and leverage emerging digital media channels and new content formats to stay ahead of the rapidly evolving media landscape.
- Proactively pitch stories, interviews, and features that reinforce Careem as the region’s leading tech platform.
- Provide strategic counsel on crisis communication in coordination with the leadership team and relevant stakeholders.
- Collaborate cross‑functionally with Social Media, Marketing, Product, and Government Relations teams to ensure message consistency across channels.
- Collaborate with senior leaders and external partners to develop case studies, op‑eds, articles, and whitepapers.
- Events & executive profiling
- Identify and coordinate executive speaking opportunities at leading, impactful industry events, preparing talking points and media briefing documents.
- Evaluate the quality and relevance of external events and advise on Careem’s participation strategy to ensure alignment with business objectives.
- Prepare senior leadership for speaking engagements through tailored briefing documents and prep sessions.
- Ensure all spokespeople are media‑trained, confident, and aligned with Careem’s narrative and messaging.
- Attend events in person to support on‑ground communications, manage media interactions, and post‑event feedback.
- Identify high‑impact, relevant awards for Careem’s senior leadership and internal teams across functions, and manage the full nomination process.
- Agency management
- Manage Careem’s PR agency, providing strategic direction, evaluating performance, and ensuring proactive delivery of results.
- Conduct regular performance reviews and ensure the agency delivers creative, insight‑led communications that drive measurable outcomes and a clear ROI.
- Content strategy
- Produce and edit high‑quality content in both English and Arabic for media, blogs, and external platforms.
- Maintain brand consistency across all communications, ensuring adherence to Careem’s external comms guidelines.
- Review and approve all communications and campaigns related to Careem Ads partnerships, ensuring compliance with brand safety, regional sensitivities, and reputational standards.
- Build and maintain documentation, templates, and trackers to streamline communications processes and ensure best practices are followed.
- Fluent in Arabic and English, written and spoken
- Strong written and verbal communication skills
- 7+ years of experience in corporate communications or public relations (agency background preferred)
- Thrives in a fast‑paced environment,…
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