Essencemediacom: Senior Media Executive
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit
About Essencemediacom: A Leading WPP Media BrandEssencemediacom is a new breed of media agency. Grounded in analytics & insights, and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world's best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy - built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
RoleSummary and Impact
The Senior Media Executive will lead the development and execution of advanced digital media strategies to enhance the company's online presence, drive engagement, and achieve marketing goals, ultimately driving significant growth and brand awareness for our clients. This role is ideal for someone with at least one year of experience in digital media, who is ready to take on more responsibility, manage projects, and contribute to strategic planning.
Responsibilities- Develop and implement comprehensive digital media strategies to support marketing objectives and enhance brand visibility.
- Analyze market trends and user data to inform strategy and make data-driven decisions.
- Design, execute, and oversee digital campaigns across multiple channels, including social media, email marketing, and digital advertising.
- Manage the end-to-end process of digital media campaigns from concept to execution, including budget management and performance tracking.
- Develop and manage a content calendar that aligns with marketing goals and audience interests.
- Collaborate with internal teams and external partners to create high-quality, engaging content.
- Plan and manage paid digital advertising campaigns, including PPC, display ads, and social media ads.
- Implement SEO best practices to enhance organic search rankings and manage SEM campaigns to drive traffic and conversions.
- Track, analyze, and report on key performance indicators (KPIs) for all digital media activities.
- Provide insights and recommendations based on performance data to improve campaign effectiveness and ROI.
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
- Bachelor’s degree in marketing, Communications, Digital Media, or a related field.
- Minimum of 1 year of experience in digital media, marketing, or a related role.
- Proven experience with digital media platforms, content creation, and campaign management.
- Strong understanding of social media, SEO, SEM, and digital advertising strategies.
- Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, social media insights).
- Excellent communication, organizational, and analytical skills.
- Ability to lead projects, manage multiple tasks, and meet deadlines.
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance,…
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