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Head of Marketing
Job Description & How to Apply Below
We’re looking for a senior marketing professional to lead end-to-end marketing for a portfolio of regional and international exhibitions.
Key responsibilities include:- Owning and managing marketing strategy and execution for assigned exhibitions
- Leading innovative, integrated marketing and PR campaigns to drive attendance, revenue, and brand growth
- Working closely with Exhibition Directors and Managers on show development, including conferences, awards, and special events
- Managing creative development, ensuring brand identity and quality standards are met
- Overseeing onsite exhibition marketing activities (press conferences, media centres, press days)
- Driving data management, database growth, and market research to identify new show opportunities
- Managing agencies, stakeholders, and internal teams to deliver high-impact campaigns
- Marketing or Business degree
- 7–10 years of marketing experience (exhibitions/events industry preferred)
- Strong strategic, creative, and operational marketing expertise
- Experience leading teams, agencies, and complex campaigns
- Strong understanding of business management and revenue growth
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