Activation and Solution Marketing Manager; Advertising Service

We are seeking a highly versatile Activations & Solutions Marketing Manager who thrives at the intersection of commercial strategy, creative thinking, and operational execution. You will play a central role in shaping Shopper’s solutions portfolio, enabling the sales team with high-impact marketing assets, and ensuring that every activation — digital or physical — is designed for both market impact and operational feasibility.

This position requires a rare blend of creative intelligence, commercial awareness, and hands‑on project orchestration capabilities.

• Structure the Offering:
  Translate Shopper’s services and capabilities into clearly defined, ready-to-sell solutions across promotional, digital, and omnichannel activations.
• Innovation Development:
  Continuously identify opportunities to introduce new solutions aligned with GCC retail dynamics, shopper behavior, and promotional mechanics.
• Sales & Client Support:
  Partner with the sales team during strategic client discussions to provide solution recommendations, activation concepts, and value-driven marketing narratives.
• Sales Toolkit Ownership:
  Design, develop, and maintain the company’s sales enablement assets, including presentations, case studies, success stories, and solution documentation.
• Success Story Development:
  Transform completed campaigns and activations into structured business cases demonstrating commercial impact and execution excellence.

• End-to-End Activation Management:
  Lead Trade Marketing Execution (TME) initiatives and solution deployments from initial concept and sales support through execution and performance evaluation.
• Cross-Functional Coordination:
  Act as the key liaison between Sales, Creative Studio, and Operations to ensure solution feasibility, execution integrity, and delivery excellence.
• Field & Performance Evaluation:
  Assess activation and solution performance both analytically and on-ground, identifying optimization and evolution opportunities.
• Continuous Improvement:
  Recommend enhancements to solutions, tools, and activation frameworks based on market feedback and operational realities.

• Experience:
  
  5+ years of experience within a Promotional, BTL, Shopper Marketing, or Marketing Solutions environment in the GCC.
• Hybrid Capability:
  Demonstrated ability to operate across strategy, creative development, and operational coordination within fast-moving business contexts.
• Project & Activation Management:
  Strong hands-on experience managing multi-stakeholder initiatives involving creative, operational, and client-facing dimensions.
• Analytical & Commercial Mindset:
  Ability to evaluate activation performance, interpret business signals, and formulate actionable improvement recommendations.
• Communication:
  Professional fluency in English is mandatory. Arabic is a strong advantage for regional retailers and partner interactions.
• Work Style:
  Comfortable operating in dynamic environments with evolving priorities and cross-functional dependencies.