Business Development Representative at Gwinnett Place Ford Duluth, GA

Business Development Representative – Gwinnett Place Ford, Duluth, GA

At Gwinnett Place Ford, we pride ourselves on delivering exceptional customer service and a best-in-class car-buying experience. As a member of our Business Development Center, you’ll be the first voice of the dealership, playing a key role in connecting with potential customers and setting the tone for a smooth and professional experience.

The BDC Caller is responsible for managing inbound and outbound phone calls, internet leads, and follow‑up communications. This individual will schedule appointments for the sales team and ensure a high level of customer engagement and satisfaction. If you are organized, motivated, and thrive in a fast‑paced environment, we want to hear from you.

• Make outbound calls to potential customers to follow up on internet inquiries, lease returns, unsold showroom traffic, and service customers.
• Respond promptly and professionally to inbound phone calls, emails, and text messages.
• Set appointments for the sales department and confirm scheduled appointments.
• Accurately document all customer interactions in the CRM system.
• Follow up with no‑show appointments, missed connections, and aging leads.
• Maintain lead follow‑up schedule and ensure timely outreach according to BDC processes.
• Provide customers with accurate vehicle information, pricing, and availability.
• Collaborate with sales managers to relay customer information and ensure a smooth handoff.
• Stay informed about inventory updates, promotions, and incentives.

• Prior BDC or call center experience preferred (automotive dealership experience a plus).
• Strong verbal and written communication skills.
• Excellent phone etiquette and customer service skills.
• Comfortable making high-volume outbound calls daily.
• Strong computer skills and experience with CRM systems (Dealer Socket).
• Ability to multitask in a fast‑paced environment.
• Dependable, coachable, and goal‑oriented.

• Competitive hourly wage of $15.00 - $24.00, paid semi‑monthly.
• Opportunities for career advancement within the company.
• Comprehensive training and professional development.
• Supportive and inclusive work environment.

Gwinnett Place Ford is a leading automotive dealership located in Duluth, GA, committed to providing exceptional service and quality vehicles to our customers. We pride ourselves on our friendly, professional team and our dedication to the community we serve.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.