Senior Analyst Marketing Insights

Senior Analyst - Experience & Marketing Insights )

You will support data‑driven decision‑making by analyzing business, public, and open‑source data. You will resolve data quality and integrity issues, create accurate and insightful reports, develop dashboards and visualizations, and support research projects and Marketing Operations to provide insights to decision‑makers. You will report to the Senior Manager – Marketing Intelligence & Insights and use a hybrid work schedule.

• Gather, clean, and analyze data to identify trends, patterns, and produce applicable insights.
• Define segmentation models across our propositions, programs, and audiences.
• Perform regular data audits to ensure confidence in a single source of truth.
• Develop data modeling and data appending from multiple sources to provide a deeper understanding and personalization.
• Help identify status or membership type changes for members or students.
• Establish and implement best practice, and roll out training related to data sharing requests to ensure compliance with laws and regulations.
• Design dashboards and reports that track performance using relevant tools (e.g., Tableau, Power BI, Qlik).
• Use data visualization to present complex data.
• Deliver new ways of applying technology and automation in reporting.
• Provide support to Marketing operations to ensure their data sources are reliable and promote automation and streamlined customer journeys.

• Bachelor's degree in Business, Computer Science, Data Science, Statistics, or a related field.
• 3+ years of experience building dashboards and delivering insights to business teams.
• Experience using Python and Power BI for advanced modeling.
• Experience with SQL.

We provide flexibility to help you achieve a good work‑life balance. You'll be part of a global, diverse team that fosters an environment of inclusion and belonging where you are valued for who you are and where you come from.

We offer benefit options in and out of the workplace, including healthcare, retirement, paid time‑off, parental leave, and an employee assistance program. We provide resources that support your mental health and evolve our offerings to meet your needs. We care about our employees' welfare and focus our benefits package on the benefits that support your wellbeing. We also recognize that everyone has different priorities, so in addition to our core benefits to support your health we offer flexible options for you to choose benefits that are right for you, your family, and your lifestyle.

We believe in non‑stop learning and are committed to investing in learning opportunities that help you reach your full potential and support your continued development.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

The annual salary range for this role is: $61,000 - $87,000. Salary may vary based on experience and location.