Marketing Operations Specialist, Amazon

Overview

In 2011, Dollar Shave Club didn’t just shake up the shaving aisle—we reinvented it. A viral video put us on the map, and our direct-to-consumer model challenged an entire industry by making great razors accessible, affordable, and actually fun to buy. Since then, we’ve grown far beyond blades. From grooming to personal care, we’ve built a lineup of quality essentials designed to make life easier (and smoother), whether you find us online or in stores near you.

Today, DSC is expanding into new categories and new markets, but our DNA hasn’t changed. We’re still here to cut the BS, deliver real value, and bring a little humor to the everyday routine.

So what are you waiting for? Join the Club.

ROLE

SUMMARY:

The Marketing Operations Specialist, Amazon is a hands-on role responsible for keeping Dollar Shave Club’s Amazon presence running strong and continuously improving. This role supports execution across reporting and insights, content and creative management, catalog health, promotions, and helping ensure the brand shows up accurately, competitively, and in line with Amazon best practices.

The Amazon team at Dollar Shave Club is small, collaborative, and non-hierarchical, with everyone staying close to the work and partnering cross-functionally to get things done. We’re looking for someone with a positive, team-player attitude, a curious mindset, and a desire to test and learn. Dollar Shave Club encourages intelligent risk-taking and believes in running continual tests, learning quickly, and not being afraid to fail fast;

all in service of making the Amazon experience better for our customers.

• Support the Sr. Manager with any and all reporting decks, competitive analysis, pricing analysis, and other ad-hoc analysis and reporting as needed
• Export and prepare reporting data from Tableau, Vendor Central, Stackline, and other sources
• Assist with the creation of weekly and monthly reporting decks for performance review calls
• Analyze data and deliver actionable insights for reporting decks and performance meetings
• Ownership of all content and creative strategy across Amazon, partnering with creative PMs on briefing and overall project management
• Manage the implementation, optimization, and upload of all digital assets
• Ensure all content is updated and following Amazon best practices
• Strategize & plan seasonal activations, and managing the briefing process
• Adapting omni campaigns to channel specific content strategies
• Collaborating with the Advertising Manager to identify ongoing advertising creative needs then managing the execution of those assets w/ creative
• Owning the relationship with the brand & legal teams as it relates to the product catalog, Amazon creative assets, omni marketing efforts, and more
• Maintain all ASINs in the catalog, including PDP copy and technical product specs; support Sr. Manager in launching new products into the catalog; serving as the point of contact with Amazon as updates are needed within the catalog
• Weekly crawls of all Amazon products to identify 3rd party resellers and potential buy box loss. Then updating the reseller tracker and collaborating with the legal team to address resellers.
• Planning and executing A/B tests across the product portfolio

• Collaborate with the Sr. Manager to strategize and schedule promotions on evergreen basis and around tentpole events; ownership of coupon & promo execution in Vendor Central; assisting with the planning & strategy each quarter
• Coordinating with the brand team about tentpole promotions, product launches, etc. that would be relevant for PR, social media, etc.

• Bachelor’s Degree
• 3+ Years in Digital Marketing (Prev. agency experience is a plus)
• Advanced proficiency with Amazon, including deep experience in Vendor Central and a strong understanding of ’s structure
• Understanding of standard media metrics (CVR, ROAS, LTV) and brand metrics (Awareness, Consideration)
• Proficiency in Stackline, Helium
  10 or other third party competitive analytics tools
• Experience in building/executing reporting on sales and account health
• Experience using…