VP, Commercial Strategy and Operations

Overview

Company:
Driven Brands

Driven Brands is North America's largest automotive services company with a portfolio of iconic brands including Take 5 Oil Change®, Meineke Car Care Centers®, Maaco®, 1-800-Radiator & A/C®, Auto Glass Now®, and CARSTAR®. Our vision is to fuel the pursuit with the simplest, most convenient, and most reliable car care experience. Headquartered in Charlotte, NC, Driven Brands is more than a workplace.

We're a launchpad — for careers, for dreams, and for people driven to do great things. Every day, we fuel the pursuit — for our customers chasing life's moments, for our franchisees building lasting legacies, and for each other as we grow, lead, and succeed together. Performance matters. We take pride in it. We own it. We show up for one another and for our communities.

Because at Driven Brands, we're not just fixing cars. We're building futures, unlocking potential, and fueling what's possible — together.

Job Description Driven Brands is seeking a Sr. Vice President of Commercial Partnerships to lead the acquisition, development, and expansion of strategic enterprise partnerships that drive demand across the Driven Brands platform.

This role will be responsible for building and scaling a robust pipeline of high-value B2B and B2B2C partnerships while expanding revenue and transaction volume from existing national accounts. The role will focus on identifying organizations that influence vehicle service spending and converting those relationships into scalable, long-term partnerships that generate demand for Driven Brands’ portfolio of services.

The Sr. Vice President will oversee the existing Driven Fleet organization and lead the development of a new B2B2C partnerships team focused on corporate benefits programs, membership ecosystems, insurance partnerships, and other demand-generation channels outside of traditional retail marketing.

This role requires a proven enterprise partnership leader with the ability to both hunt for new strategic accounts and farm existing relationships to maximize long-term value.

The position reports directly to the Chief Commercial Officer and will work closely with senior leadership across Driven Brands to accelerate profitable growth across the company’s portfolio of brands.

How You Will Own It

• Build and maintain a robust pipeline of enterprise partnership opportunities that drive vehicle service demand across the Driven Brands network
• Identify, target, and secure partnerships with organizations that influence or control vehicle service spending
• Personally lead negotiations and closing of high-value enterprise partnerships
• Develop repeatable playbooks and processes for identifying and acquiring new strategic partners
• Establish and manage pipeline discipline, forecasting processes, and CRM tracking to support scalable growth

• Drive revenue and transaction growth across existing fleet and commercial partnerships
• Develop programs to increase service adoption, frequency, and cross-brand utilization within partner ecosystems
• Expand the value of national and regional partner relationships through co-marketing initiatives, incentives, and integrated service programs
• Cultivate long-term relationships with key enterprise clients to ensure sustained growth and retention

• Build and lead a new B2B2C partnerships function focused on demand generation through partner ecosystems
• Develop strategic partnerships with organizations that provide access to large consumer populations through employer benefits, memberships, or digital platforms
• Identify scalable opportunities that can drive demand across multiple Driven Brands service offerings

• National and regional fleet operators
• Corporate employee benefit platforms
• Insurance providers and warranty administrators
• Membership organizations and affinity groups
• Gig economy and delivery fleet platforms
• Automotive marketplaces and vehicle ownership platforms
• Large employer networks and consumer loyalty ecosystems

• Lead and develop the Driven Fleet team, managing…