Sales Engineer - Automation
Listed on 2026-07-18
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Sales
Sales Engineer, Business Development, Industrial Sales, Sales Manager
At ABB
, we help industries run leaner and cleaner – and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.
This position reports to: Regional Sales Manager – North America East
B&R Industrial Automation, a segment of ABB's Automation Business, is hiring for a Business Development Engineer to drive new business and market penetration in North America, specifically in the Eastern part of the United States. The Business Development Engineer will play an integral role in identifying untapped markets and growing the customer base in the territory.
Your Role and Responsibilities- Grow sales of B&R's complete product range in the territory by working on new and existing sales opportunities
- Identify, define, and develop the best technical solution and strategy for customer applications
- Hold in-depth technical presentations and discussions with the customers
- Expand customer base through the development and execution of a Target Account Business Plan
- Develop market intelligence and document this knowledge in B&R's CRM system (Customer Relationship Management)
- Work with Marketing, Business Development, and other resources to promote sales efforts
- Attend trade shows to seek out potential customers and to represent B&R at the shows; attend yearly sales meetings and workshops
- Increase sales with existing customers through exceptional sales support as well as the introduction of new products and services
- Additional duties as assigned
Our teams support each other, collaborate, and never stop learning. Everyone brings something unique, and together we push ideas forward to solve real problems. Being part of our team means your work matters – because the progress we make here creates real impact out there.
Qualifications for the Role- Bachelors degree in Engineering (Mechatronics, Mechanical, Electrical or similar) or equivalent work experience
- 3+ years’ relevant experience in cold-calling, technical sales, business development and lead generation; prior automation industry preferred
- Experience with Machine and Motion Control desirable
- Ability to understand and explain technical products and solutions helpful
- Travel up to 50% – 75% within territory (mostly domestic with occasional international); applicants must possess a valid passport
- Applicants should possess authorization that would allow them to work permanently in the United States without sponsorship
Competitive, comprehensive benefits are offered to employees.
ABB is an Equal Employment Opportunity and affirmative action employer for protected veterans and individuals with disabilities.
All qualified applicants will receive consideration for employment without regard to sex (gender identity, gender expression, sexual orientation), marital status, citizenship, age, race and ethnicity, inclusive of traits historically associated with race or ethnicity, including but not limited to hair texture and protective hairstyles, color, religious creed, national origin, pregnancy, physical or mental disability, genetic information, protected veteran status, or any other characteristic protected by federal and state law.
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