Senior Email Marketing Developer

Senior Email Marketing Specialist

Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy benefits, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities.

Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.

Careers with Optum. Here's the idea. We built an entire organization around one giant objective; making the health system work better for everyone. So, when it comes to how we use the world's large accumulation of health-related information, or guide health and lifestyle choices or manage pharmacy benefits for millions, our first goal is to leap beyond the status quo and uncover new ways to serve.

Optum, part of the United Health Group family of businesses, brings together some of the greatest minds and most advanced ideas on where health care must go to reach its fullest potential. For you, that means working on high performance teams against sophisticated challenges that matter. Optum, incredible ideas in one incredible company and a singular opportunity to do your life's best work.

The Senior Email Marketing Specialist will focus on design, build, implementation and maintenance of email and SMS campaigns. Day-to-day requirements will include meeting with marketing partners to gather requirements, consulting on email best practice, creation of emails as well as deploying email campaigns. The ability to manage multiple projects and deliver high quality work in a timely manner is of utmost importance.

This role will be based in our headquarters' location in Eden Prairie MN.

If you live near Eden Prairie, MN, you will enjoy the flexibility of a hybrid-remote role as you take on some tough challenges.

Primary Responsibilities:

• Design, build and deploy a variety of different email campaigns ranging in complexity
• Perform review of emails to ensure proper rendering and execution
• Organize and prioritize variety of tasks and requests from multiple clients
• Ensure content changes and updates in a timely and accurate manner
• Integrate variable data into emails / SMS messaging using data extensions
• A strong business process and operations skills

You'll be rewarded and recognized for your performance in an environment that will challenge you and give you clear directions on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

Required Qualifications:

• 2+ years of Digital distribution experience including email and SMS/text
• 2+ years of experience with email marketing platforms such as Salesforce Marketing Cloud, Watson Marketing Automation or Epsilon
• 2+ years of experience with HTML and CSS
• Intermediate level of proficiency with MS Word, Excel (creating tables, formulas, and Vlookups) and Power Point

Preferred Qualifications:

• Bachelor's Degree
• Experience copy writing for email marketing campaigns
• Salesforce Marketing Cloud/Exact Target platform experience
• Responsive email design and development experience
• A/B Test design and tracking experience
• Adobe Analytics and/or other web analytics experience
• IBM Campaign experience
• AMPscript experience
• Java script/Python/SQL experience

Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as, a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). The salary for this role will range from $72,800 to $130,000 annually based on full-time employment.

We comply with all minimum wage laws as applicable.

At United Health Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone-of every race, gender, sexuality, age, location,…