More jobs:
Adobe Platform Specialist
Job in
Eden Prairie, Hennepin County, Minnesota, 55344, USA
Listed on 2026-09-22
Listing for:
Talent on Staffing
Full Time
position Listed on 2026-09-22
Job specializations:
-
IT/Tech
Digital Marketing, Web Developer, UI/UX Design, Data Analyst
Job Description & How to Apply Below
Job Title:
Adobe Personalization & Experience Platform Specialist
Experience: 10+ years
Work Location: MN – Onsite/Hybrid as required by the client
Role SummaryOptum is looking for a highly skilled Adobe Experience Cloud professional with deep expertise in Adobe Target, Personalization, Adobe Experience Platform (AEP), Customer Journey Analytics (CJA), Adobe Launch/Data Collection, and Adobe Web SDK.
This role is a unique blend of Personalization Strategist and Adobe Technical Architect, responsible for identifying customer experience opportunities, developing innovative personalization strategies, and implementing end-to-end solutions across the Adobe Experience Cloud ecosystem.
Key Responsibilities- Lead personalization and experimentation initiatives using Adobe Target, including A/B testing, rule-based personalization / Experience Targeting, AI-driven personalization / Auto-Target, and recommendation strategies.
- Develop, launch, and optimize innovative personalization use cases that drive customer engagement, conversion, and business outcomes.
- Architect and implement solutions using Adobe Experience Platform (AEP), Real-Time Customer Profile, audiences, and identity services.
- Design and support Adobe Web SDK and Adobe Launch/Data Collection implementations to enable effective data collection and activation.
- Leverage Customer Journey Analytics (CJA) insights to identify customer journey friction points and personalization opportunities.
- Partner with business, marketing, product, and analytics teams to translate customer insights into actionable customer experiences.
- Troubleshoot complex Adobe Experience Cloud implementation, integration, and data-related issues.
- Design and implement personalization solutions from concept through deployment, optimization, and measurement.
- Collaborate with technical and business stakeholders to define personalization strategies and translate business requirements into scalable Adobe solutions.
- 5+ years of hands-on experience with Adobe Experience Cloud.
- Deep expertise in Adobe Target & Personalization.
- Deep expertise in Adobe Experience Platform (AEP).
- Deep expertise in Customer Journey Analytics (CJA).
- Deep expertise in Adobe Launch / Data Collection.
- Deep expertise in Adobe Web SDK.
- Strong understanding of Customer Journey Analytics, experimentation and A/B testing, audience management, profile-based personalization, Real-Time Customer Profile, identity services, and customer data activation.
- Experience designing and launching new personalization initiatives from concept through implementation and measurement.
- Strong analytical, problem-solving, troubleshooting, and innovation skills.
- Experience working with cross-functional teams including business, marketing, product, analytics, and technology teams.
- Experience with enterprise-scale Adobe Experience Cloud implementations.
- Experience developing advanced personalization and experimentation strategies.
- Strong understanding of customer data flows and digital experience architecture.
- Ability to translate business objectives into technical Adobe solutions.
- Excellent stakeholder communication and collaboration skills.
To View & Apply for jobs on this site that accept applications from your location or country, tap the button below to make a Search.
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
(If this job is in fact in your jurisdiction, then you may be using a Proxy or VPN to access this site, and to progress further, you should change your connectivity to another mobile device or PC).
Search for further Jobs Here:
×