Associate Director, Brand Analytics – Systemic Mastocytosis; SM

Job Title: Associate Director, Brand Analytics – Systemic Mastocytosis (SM)

Location: Cambridge, MA or Morristown, NJ

• Act as strategic partner and subject matter expert for brand leadership in key commercial activities/work streams, such as brand planning, performance reviews, new indication launches, and assessment of new initiatives.
• Partner with brand team to develop and measure KPIs that are closely aligned with brand strategy and tactics.
• Lead development and maintenance of KPI reports for the broader commercial team, leveraging insights from Marketing, Sales, PSS, and Market Access functions.
• Synthesize brand performance metrics into a cohesive narrative, and deliver strategic insights to commercial leadership.
• Drive the development and refinement of dynamic performance dashboards to synthesize information and enable agile commercial decision‑making.
• Support new launches through leadership of behavioral segmentation and targeting.
• Perform ad‑hoc national and sub‑national analyses to proactively identify areas of opportunities and threats, leveraging marketing tactic utilization, sales execution, and customer adoption metrics.
• Collaborate with Brand Analytics & Forecasting leads across Sanofi’s portfolio on TA/business unit‑level performance overviews and deep dives.
• Partner with Advanced Analytics colleagues to support optimization of promotional investments (e.g., marketing mix analyses) and better understand and impact key business levers (e.g., application of AI/ML models to understand patient conversion, predict HCP product selection).
• Engage with Field Deployment/Reporting colleagues to produce national and sub‑national Sales Force Effectiveness reports.
• Coordinate with Data Management to ensure insights are properly contextualized and derived from reliable, high‑quality information.
• Coach junior I&A team members as they engage in onboarding, upskilling, and training in Sanofi‑specific processes/data.
• Collaborate effectively with offshore Sanofi Hub I&A team members to deliver brand analytics insights, and provide day‑to‑day leadership and oversight in a matrix management structure.

• Bachelor’s degree required; advanced degree (MBA, MS, MD, PhD) preferred.
• Minimum of 5 years of experience in pharmaceutical/biotech analytics, gained at a manufacturer or consulting firm working on pharma/biotech projects.
• Strong business acumen, with well‑developed communication and presentation skills.
• Strong analytical skills, with ability to design, develop, and execute analyses to answer complex business questions.
• Experience with patient‑level claims data (IQVIA, Komodo, Symphony, or similar platforms).
• Proficiency with Microsoft Office applications, especially Excel and PowerPoint.
• Experience with data management and analysis platforms (e.g., Databricks, Snowflake).
• Experience with specialty pharmacy/patient services data and national‑level sales/demand data.

• Core analytics programming languages (e.g., SQL, R, Python, VBA).
• Data visualization/business intelligence tools (e.g., Power BI, Tableau, Qlik, or PowerPoint‑based dashboards).
• CRM systems experience (Veeva, Salesforce).
• Experience in relevant therapeutic areas (Rare Disease, Oncology, Hematology).
• Ability to collaborate with Advanced Analytics teams on AI/ML applications; hands‑on data science experience is a plus but not required.

• Ability to thrive in a fast‑paced environment, comfortable with ambiguity, and with a track record of delivering exceptional results.
• Authentic, humble team‑player with a strong desire to learn and develop new skills.
• Excellent project management skills, able to deftly balance multiple priorities.
• Ability to work in a matrixed environment with many cross‑functional partners to understand and influence key business decisions.

Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affiliated Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, national origin, age, ancestry, nationality, marital status, gender, sexual orientation, disability, veteran or military status, or any other characteristic protected by law.

All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in company employee benefit programs, and additional benefits information can be found here.