Founding Growth Marketing Lead Job Edison area,New Jersey USA,Marketing / Advertising / PR

Develop Health is on a mission to use AI to radically accelerate access to life-saving medications. By automating complex, manual healthcare processes - like benefit verification and prior authorization
- we’ve been growing rapidly and over the past couple of years have helped over 2.5 million patients!

We’re partnering with some of the largest pharmacy benefit managers and payers in the nation, revolutionizing how healthcare interactions occur by eliminating human delays and inefficiencies. Our small, elite team of founders and engineers have previously launched and exited successful healthcare startups including Rupa Health and Canvas Medical. We are now scaling rapidly following a major funding round.

About The Role

We're hiring a full-time Founding
Growth Marketing Lead to grow how providers use our platform and to build pipeline with pharmacies and pharma.

You’ll join our growth team, reporting to our Head of Growth and working alongside our go-to-market and product teams. You’ll be our first dedicated marketing and design hire. You won’t be inventing strategy alone: you’ll work with our Growth Marketing Advisor and the exec team who set direction with you.

You own execution: turning that direction into shipped work, most of which you’ll produce yourself.

Three things define success in this role:

You own the channels that reach providers. You run the campaigns that get provider offices using the platform and keep them using it, supporting the teams who own those relationships. You own the channels themselves rather than briefing someone else to run them.

You support building pipeline for our revenue channels. Outbound, nurture, and conference presence that puts our sales team in more of the right conversations.

You ship it yourself, AI-first. You take a high-level brief and come back with customer-ready assets that ship without a review committee. You produce them personally, using AI tooling to move quickly, and you have the taste to know when something is good enough to go out.

You don't need a healthcare background, but you do need to pick up a complex domain quickly. Startup experience is a strong plus.

What You’ll Do

Support and grow provider adoption

Build the materials and campaigns that help provider offices learn what we offer them, get started, and keep using the platform, supporting the teams who own those relationships.
Make the value obvious to a busy clinical office in their first few seconds of attention.
Track what's landing with which audience, and adjust.

Build pipeline

Run campaign work into pharmacies and pharma: outbound, nurture, and the sequences that create qualified conversations for sales.
Own our conference presence: booth concept, collateral, and the outreach before and after that turns floor traffic into real conversations.
Work with our Head of Growth and Growth Marketing Advisor on positioning and channel direction, then own the execution.

Ship the work

Produce the collateral behind all of the above: one-pagers, leave-behinds, mailers, conference kits, landing pages, and sales materials, on-brand and current.
Work AI-first. Most production here is a matter of using the right tools well and knowing when the output is ready to ship.
Make it repeatable: organized assets, reusable templates, and playbooks the team can pull from.

What You’ll Bring On Day 1

Hands-on ownership of multiple channels. You have personally run and executed the channels you're claiming, rather than directing agencies or delegating the work.
Scale you can point to. A budget you grew (taking one from zero to $1M in six months, etc.), or a channel you built: search footprint, list size, audience, or pipeline sourced.
Genuine fluency with current AI tooling. Your workflow should look materially different…