Copywriter & Communications Specialist

Job Posting Title

Copywriter & Communications Specialist

160 DEPARTMENT OF COMMERCE

Department of Commerce

Refer to the date listed at the top of this posting, if available. Continuous if date is blank.

Note:

Applications will be accepted until 11:59 PM on the day prior to the posting end date above.

Continuous if Blank

Full time

Regular

Compensation: $65,000 - $75,000

The Oklahoma Department of Commerce is the State economic development office. Our mission is to cultivate an environment where businesses and communities can grow and thrive. We are a trusted government agency that partners with businesses and communities for strategic and sustainable growth and success, moving Oklahoma forward to becoming a top-ten state.

The Oklahoma Department of Commerce seeks to fill a Copywriter & Communications Specialist position. This position is a full-time position in the state government. Oklahoma Department of Commerce offers a comprehensive benefits package , including a generous benefit allowance to offset the cost of insurance premiums for employees and their eligible dependents. For more information about the benefit allowance, visit the Oklahoma State Benefits Overview .

The annual salary for this position is up to $75,000 based on education and experience.

Qualified applicants must submit a cover letter, resume, and list of references.

The Marketing & Communications Team at the Oklahoma Department of Commerce provides internal and external communications solutions for agency programs and partner organizations. The division supports in-state initiatives-including the Main Street program, Oklahoma Film + Music, and community development partnerships-and collaborates directly with the Economic Development, Growth & Expansion (EDGE) division to market Oklahoma to expanding and relocating businesses.

We are seeking a Copywriter & Communications Specialist to serve as the lead writer for the agency. This position requires exceptional, versatile writing talent paired with the critical thinking needed to conceptualize new content ideas and determine effective ways to share them. The ideal candidate is a copywriter at heart who looks beyond individual writing assignments to proactively suggest fresh angles, editorial topics, and content distribution approaches that support agency goals.

The Marketing & Communications team currently consists of a division director, a project manager, a graphic designer, a technology and email manager, and a multimedia specialist.

• Lead Storytelling:
  Serve as the primary writer for the agency, crafting clear, persuasive copy that highlights Oklahoma's economic advantages, industry strengths, and state programs.
• Copywriting Execution:
  Produce high-quality, polished copy for a wide range of print and digital materials, ensuring high editorial standards and messaging consistency.
• Proactive Content Ideation:
  Use critical thinking to independently identify story gaps, propose new content concepts, and determine optimal formats for reaching target audiences.
• Campaign & Audience Engagement:
  Write strategic messaging for B2B lead nurture campaigns, newsletters, and digital platforms to drive audience interaction and program awareness.

Content Strategy & Ideation

• Strategic Planning:
  Proactively research, pitch, and develop new content concepts, editorial series, and communication strategies aligned with agency economic development priorities.
• Content Distribution:
  Formulate plans to package, adapt, and distribute core messaging across appropriate communication channels to maximize audience reach.

Copywriting & Editorial Development

• Marketing Collateral:
  Write and edit high-quality copy for agency publications, including industry brochures, economic recruitment materials, reports, and program literature.
• Email & Lead Nurture Campaigns:
  Develop strategic copy for B2B email nurture sequences. Monitor audience analytics (open rates, click-through rates) to evaluate copy effectiveness and implement messaging adjustments.
• Newsletters & Articles:
  Identify topics, conduct interviews, and write content for monthly and quarterly electronic publications targeting businesses, community leaders, and the public.
• Social Media Coordination:
  Work alongside the internal team to draft and post content for social media accounts, ensuring all posts align with broader…