Category Growth Specialist, Protein
Listed on 2026-08-29
-
Sales
Business Development, Sales Representative, Food Sales, B2B Sales -
Business
Business Development
JOB DESCRIPTION Role:
This is a professional sales position responsible for closing district category penetration opportunities and growing new business within category, with the expectation of achieving assigned business goals while enhancing the customer experience. This will be accomplished through maintaining industry and category specific certification status and direct selling of categories to customers. Specialists will prioritize time, targets, and team selling efforts based on market insights and data analytics.
Responsibilities
- Develop and execute targeted category sales strategies to achieve district and individual annual business goals, delivering profitable sales growth and penetration across categories, specialty segments, and Sysco brand
- Provide customer solutions from within our defined category assortment with the emphasis on prioritizing Sysco brand/Sourced along with relevant Sysco specialty company offerings
- Utilize data analytics to prioritize category opportunities
- Actively seek, qualify, and action top penetration opportunities
- Be informed of market conditions, product innovations, and competitors' products, prices, and sales; share information with customers as part of value-added services provided
- Track activities and results, collaborate on opportunities, and champion the team selling process through use of Salesforce (Sysco’s CRM tool)
- Leverage sampling in a solutions-oriented manner to close sales
- Provide feedback to specialty companies and merchandising on product quality, product integrity, product mix, customer satisfaction, perceived value and competition
- Develop and maintain relationships with customers, chefs and Sysco team members
- Support execution of prioritized sales strategies through direct selling and engagement of customers and prospects at Sysco events (e.g. food shows, industry events)
- Follow-up on all communications and commitments resulting from customer meetings
- Execute all 360 category opportunities to the specified closed won ratio
- Complies with Sysco’s Food Safety Policy and procedures to ensure food safety, quality and legality requirements are met
- Is willing to work safely with minimal environmental impact and understands the importance of reporting all hazards, incidents, and environmental spills immediately to their Supervisor
- Understands that they play an integral role in their own safety and that of their colleagues and is willing to speak out when hazards are present
- Perform other duties as assigned
- 3 years or more experience in a Sales or Marketing role
- Completion of post-secondary education or equivalent experience
- CPSA designation is preferred
- Intermediate proficiency in MS Office Suite
- Valid driver’s license in good standing with access to a vehicle is required
- Demonstrate a high level of business acumen and interpersonal savvy
Sysco is committed to Employment Equity.
Accommodations during the recruitment process are available upon request for candidates with disabilities.
At Sysco, we aspire to create a global culture that is decidedly diverse, equitable, and inclusive – one where we foster belonging as we care for one another and connect the world through food and trusted partnerships. We are Better Together.
COMPANY OVERVIEWSysco is the global leader in food service distribution. With over 71,000 colleagues and a fleet of over 13,000 vehicles, Sysco operates approximately 333 distribution facilities worldwide and serves more than 700,000 customer locations. We offer our colleagues the opportunity to grow personally and professionally, to contribute to the success of a dynamic organization, and to serve others in a manner that exceeds their expectations.
We’re looking for talented, hard-working individuals to join our team. Come grow with us and let us show you why Sysco is at the heart of food and service.
Our
Purpose:
Connecting the world to share food and care for one another
Our Mission:
Delivering success for our customers through industry-leading people, products and solutions
Our Identity:
Together we define our future of food service and supply chain
To Search, View & Apply for jobs on this site that accept applications from your location or country, tap here to make a Search: