Ecommerce Growth Manager

Benefits

401(k)

401(k) matching

Dental insurance

Employee discounts

Free food & snacks

Health insurance

Paid time off

Training & development

Tuition assistance

Vision insurance

Wellness resources

The E-commerce Growth Manager will be responsible for accelerating Cannon’s direct-to-consumer (DTC) and Amazon business through strategic planning, hands-on execution, and continuous optimization. This role owns online revenue growth and will manage all aspects of our Shopify and Amazon platforms — from traffic and conversion optimization to merchandising, content, and performance analytics.

This is a highly hands-on role ideal for someone who thrives at the intersection of growth strategy, marketplace management, and technical execution.

Opportunity to help build and scale a fast-growing internal e-commerce business

High visibility role with direct impact on company growth

Ability to shape strategy, tools, and future team structure

Work with established brands and expanding digital channels

Own and grow DTC (Shopify) and Amazon channel revenue

Develop and execute e-commerce growth strategies focused on:

• Traffic growth
• Conversion rate optimization (CRO)
• Average order value (AOV)
• Customer retention

Identify and test new growth opportunities, tools,p>

Manage Amazon Seller Central accounts

Optimize product listings (titles, bullets, descriptions, A+ content)

Oversee pricing, promotions, and deal strategies

Manage Amazon advertising (Sponsored Products, Sponsored Brands, Sponsored Display)

Monitor inventory, forecasting, and in-stock performance

Analyze marketplace data to improve ranking, visibility, and profitability

Manage and optimize Shopify storefront performance

Improve user experience, site navigation, and conversion funnels

Implement product merchandising best practices

Execute landing pages, promotional campaigns, and seasonal initiatives

Collaborate on email, SMS, and remarketing strategies

Perform light web development and site maintenance

• HTML/CSS
• Theme customization
• App integrations

Partner with internal teams or external vendors as needed

Ensure site speed, mobile optimization, and overall performance best practices

Track KPIs including:

• Revenue growth
• Conversion rates
• Traffic source
• ROAS
• Customer acquisition cost

Build regular performance reports and insights

Use data to drive continuous improvement and decision-making

Work closely with Marketing, Product Development, and Operations teams

Align promotions, launches, and content across channels

Support new product introductions through e-commerce channels

3–6+ years of hands-on e-commerce experience

Proven experience managing:

• Amazon Seller Central accounts
• Shopify platforms

Strong understanding of:

• E-commerce merchandising
• Conversion optimization
• Online customer journeys

Experience managing Amazon advertising

Working knowledge of HTML, CSS, and basic web development

Strong analytical and problem-solving skills

Ability to manage multiple projects and priorities

Experience in consumer durables, hard goods, or regulated products

Familiarity with Amazon Brand Registry and A+ Content

Experience with:

• Google Analytics
• Shopify apps and integrations
• Email/SMS platforms (Klaviyo or similar)

Experience scaling an e-commerce business

• Growth-minded and results-driven
• Comfortable owning revenue performance
• Hands-on and execution-focused
• Highly organized with strong attention to detail

Comfortable working in a fast-paced, entrepreneurial environment.