Manager, Business Strategy; Mattel Digital Studios
Listed on 2026-10-07
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Business
Corporate Strategy, Business Analyst
Manager, Business Strategy (Mattel Digital Studios)
Mattel Sales Corp.
El Segundo, California
333 Continental Blvd
90245
CREATIVITY IS OUR SUPERPOWER.It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day.
We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
Mattel Digital Studios (MDS) is a cross-functional division thatleveragesdigital innovation to amplify Mattel's iconic brands, expanding intodigitalgaming,interactive experiences,and emerging technologies.
The MDS Strategy team functions as the central hub for strategy and insights across MDS, ensuring the organization operates as 'One Team,' remains proactive, data-driven, and aligned with corporate priorities.
We are at the forefront ofMDS'snext chapter of growth.
Mattel is currently seeking a Manager to join theMDSStrategy team at our El Segundo, CA headquarters.
This role will help toshapelong-term strategic roadmapsby developing market, competitive, audience, platform, and business model insights that inform where MDS should focus and how it should grow.
The ideal candidate isan experienced strategistableto translate complex business challenges into actionable strategiesandhelp build the insight engine that supports MDS strategy, including competitive intelligence, market analysis, audience and platform insights, business case development, and executive decision support.
Each member of this high-performing team plays a key role in shaping the future ofdigital at Mattel.
- Significant opportunity for impact through shapingMDS'sstrategicroadmap,and leading and supporting key strategic priorities across the organization.
- Access toMDS'sexecutive leadership team and partnership with senior executives to drive business impact.
- Exposure across the organization through cross-functional projects including marketing, finance, and studios teams.
- Competitive compensation and benefits.
Strategic Thought Partner
- Define and execute MDS's long-term strategy, ensuring alignment with Mattel's corporate priorities.
- Serve as a key liaison to senior leadership, providing insights on digital strategy, growth opportunities, and investment priorities.
- Lead competitive intelligence, market trend analysis,andaudience and platform insights to identify growth opportunities, emerging business models, andstrategicimplications
- Establish a competitive intelligence and insights infrastructure, integrating internal and external data sources and leveraging AI-enabled workflows to produce actionable insights that feed the strategy process.
- Build recurring insights reporting that helps leadership track market movement, competitor activity, platform shifts, audience trends, and strategic implications.
- Create and refine multi-year MDSverticalstrategies.
- Develop comprehensive business cases for investment, partnerships, and acquisitions across both brands and audiences.
- Partner with Finance, Legal, and Product teams to structure scalable and financially viable business models.
- BA / BS degree from a top-tier university.
- 7+ years of total professional experience (5+ with an MBA) with 2+ years of post-MBA or equivalent work experience in management consulting, investment banking, private equity, or in-house strategy.
- Track record of impact.
- Proven strategic thinking and problem-solving skills.
- Ability to work successfully in cross-functional teams and manage complex stakeholder groups.
- Superior communication skills.
- Prior digital gaming industry experience.
- MBA or equivalent advanced degree.
- Consumer, Tech, and / or Entertainment industry experience.
American Girl is subsidiary of Mattel, a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:
- We collaborate:
Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely…
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