Vice President, Management

Company description

Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world’s most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA.

Spark Foundry’s start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media’s powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we “Bring HEAT to Brands.” No other agency possesses the expertise that we do to address today’s most pressing challenges to drive business transformation through media.

The Vice President, Planning oversees a team of professionals in the conception and delivery of innovative, well-targeted, business-building marketing solutions across all media. This involves the creation, execution and maintenance of marketing plans, unearthing insights to inform the development of plans, and flawless execution on all fronts.

• Measurably expands utilization of digital, analytics and communication strategy creation capabilities in assigned key account or suite of accounts year-over-year
• Continuously surveys pulse of client and client-industry needs to prompt and feed innovative ideas/solutions to internal digital, analytics and human experience creation leads
• Builds and hones deep and trusting relationships with decision-makers/influencers at assigned clients to foster new business opportunities
• Provides constructive and executable feedback regarding company product to SMEs to drive overall improvements in product quality and identify/influence new product/capability development
• Proactively ideates with team and colleagues to produce novel (award-worthy) solutions for clients
• May participate in new business pitches as required

• Drives continual evolution of high-performance culture through active networking with prospective candidates, performance management, and employee engagement
• Actively participates in critical assessment of assigned talent at all levels and ensures developmental plans and feedback in place to support motivation, retention of high-performance team members, and manage succession
• Seeks opportunities to stay up-to-date on technology, tools, techniques, communication software, social media and self-awareness

• Champions cultural attributes and continuously strives for diversity and inclusivity of talent to foster healthy culture and broad perspectives in our human experience deliverables for clients
• Continuously assesses and challenges company positioning and strategy in global marketplace and relevance to clients to maintain competitive edge
• Effectively manages cross-functional initiatives and relationships and champions SME integration into team
• May serve as team lead/member on all-agency initiatives

• Forecasts, monitors, and maintains health of financial portfolio of assigned clients; attains established revenue growth and OI
• Builds/develops financial acumen of team
• Models and coaches team how to effectively manage and influence clients to solutions that best meet client’s business need and are aligned with our capabilities to effectively and efficiently deliver

• 10+ years of Digital Media experience for VP level with progressive levels of responsibility and business acumen in marketing and communications, team management and P&L management
• Must have Online and Offline media experience, including TV, Display, Search, Social, and Mobile
• Demonstrated ability to establish high levels of trust and credibility internally and externally, able to influence others to action
• Excellent written, verbal and presentation skills – effectively presents formal POVs internally and externally
• Strong leadership skills and general management orientation
• Critical assessor of talent – builds and…