Director, New Business & Product Innovation

At Allstate, great things happen when our people work together to protect families and their belongings from life's uncertainties. And for more than 90 years, our innovative drive has kept us a step ahead of our customers' evolving needs. From advocating for seat belts, air bags and graduated driving laws, to being an industry leader in pricing sophistication, telematics, and, more recently, device and identity protection.

Job Description

The Enterprise Product Innovation for Consumers (EPIC) organization drives Allstate's future by identifying compelling business opportunities and partnering across the enterprise to develop selected opportunities into thriving businesses. We blend skills in strategy, design, technology, and data to create new, consumer-focused insurance and protection businesses, products and capabilities.

As Director, New Business & Product Innovation, you will lead EPIC teams building new businesses, products, and capabilities from concept through incubation, market launch, postlaunch growth, and enterprise handoff. You will operate as a generalist business builder, shaping product and business strategy while also ensuring disciplined execution across the full lifecycle. Thriving at the intersection of strategy and execution, you will create clear, compelling materials that align and influence senior leaders, while partnering closely with teams to drive work forward and unblock obstacles.

Serving as both a thought partner to senior leadership and a hands‑on collaborator as needed, this role is a pivotal leadership and value‑creation position within EPIC and Allstate at large.

• Lead 2‑4 cross‑functional teams to identify, define, build, launch, and grow new businesses, products, and capabilities from concept through incubation, market launch, postlaunch growth, and enterprise handoff.
• In early stages, frame problems and opportunities, generate and refine hypotheses, and design analyses and delivery approaches that balance learning velocity with rigor.
• In later stages, partner with enterprise delivery and go‑to‑market teams to launch initiatives effectively and achieve intended customer and business outcomes.
• Drive a wide portfolio of strategic partnerships as needed – e.g., product‑capability licenses with startups, distribution agreements with commercial partners, and various cross‑Allstate, cross‑functional partnerships.

• Build, lead, and sustain a single, inclusive EPIC team culture, and ways of working across initiatives.
• Set the tone for a culture of bold thinking, accountability, open dialogue, and continuous improvement, encouraging teams to persist through ambiguity and setbacks.
• Coach and develop teams as initiatives scale, balancing empowerment with appropriate guidance, challenge, and support.
• Serve as a role model for ownership, commitment, and collaboration across EPIC and the broader organization.

• Manage a cross‑functional and cross‑enterprise stakeholder group that includes senior Allstate executives, fostering alignment through clear, inclusive, and collaborative engagement.
• Serve as a primary point of contact for senior business leaders, communicating portfolio progress, risks, and outcomes with clarity and credibility.
• Build strong, trust‑based relationships across departments and levels, particularly developing influence and relationships in Sales, Marketing, Distribution, Property & Liability, Claims, Customer Service, and Technology to move work forward.
• Create clear, compelling narratives and materials that support executive decision‑making, alignment, and sustained momentum; play an active role in executive‑level discussions and forums.
• Constructively challenge conventional thinking and risk aversion while maintaining strong working relationships and shared ownership of outcomes.

• Define product and business vision, strategy, and roadmaps aligned with enterprise priorities and market opportunities.
• Drive rigorous opportunity assessment, hypothesis generation, and solution design informed by consumer needs, market dynamics, and competitive…