Manager, Product Strategy - GPCC

Company Overview

At Snap Finance, we believe everyone deserves access to the things they need, regardless of credit history. Since 2012, we've used data, machine learning, and a more human approach to create flexible financing solutions that help people move forward. We're proud of our inclusive, supportive culture, built on empowering our customers, partners, and team members alike. When our people thrive, so does our innovation.

We are looking for a Manager, Product Strategy – GPCC to help manage and grow our general‑purpose credit card portfolio within the GM organization. This individual‑contributor position at the manager level will partner closely with the Product Leader for GPCC & Credit Building to support day‑to‑day management of the GPCC business: monitoring performance, driving execution on key initiatives, and coordinating with Product, Marketing, Risk, Analytics, Operations, and other teams to deliver results.

• Support the Product Leader in shaping the strategy and priorities for the GPCC portfolio.
• Develop and maintain goals and KPIs (acquisition, activation, spend, balances, losses, economics) for GPCC.
• Build and update financial models and simple business cases to evaluate new features, pricing changes, channels, and offers.
• Prepare materials for leadership reviews, including business updates, initiative status, and performance deep‑dives.
• Translate strategic priorities into clear problem statements, requirements, and work items for Product, Marketing, and other partner teams.
• Track end‑to‑end execution of GPCC initiatives: timelines, dependencies, and risks; follow up with owners and escalated as needed.
• Coordinate launch readiness across key partners (Product, Marketing, Risk, Operations, Servicing) to ensure smooth delivery and measurement for new initiatives.
• Maintain a visible portfolio/initiative tracker for GPCC.
• Partner with Analytics and Finance to monitor KPIs and dashboards for GPCC performance (funnel conversion, usage, losses, unit economics).
• Identify performance issues, dig into root causes (channel, customer segment, credit tier, product feature), and recommend data‑driven actions.
• Build a strong understanding of GPCC customer segments, use cases, and pain points through data, research, and partner feedback.
• Track competitive and market trends in general purpose credit cards and bring relevant insights into planning.
• Partner with Marketing to support channel strategy and campaigns for GPCC (positioning, cross‑sell, lifecycle actions).
• Work with Risk, Compliance, and Legal to ensure business proposals align with policies and regulatory expectations.
• Support Product and Operations in documenting business requirements and considering operational and servicing impacts for GPCC initiatives.
• Identify operational pain points or recurring issues impacting the GPCC customer experience and propose improvements.
• Serve as a central coordination point for GPCC initiatives across Product, Marketing, Risk, Analytics, Operations, and other teams.
• Communicate priorities, status, and key decisions clearly and concisely to partners and leadership.
• Help ensure alignment between GPCC initiatives and the broader Snap/Seen portfolio strategy.

• 2+ years of experience in product management, product strategy, business management, consulting, or analytics, ideally in consumer finance, credit cards, banking, or fintech.
• Strong analytical and problem‑solving skills; comfortable working with data, building simple models, and deriving insights.
• Experience working with cross‑functional teams (Product, Marketing, Risk, Analytics, Operations).
• Ability to manage multiple initiatives simultaneously, with strong ownership and follow‑through.
• Excellent written and verbal communication skills, including the ability to synthesize complexity into clear narratives and recommendations.
• Comfortable operating as an individual contributor while partnering closely with a senior leader.

• Experience with credit card products or other revolving credit/lending products.
• Familiarity with credit card lifecycle metrics (acquisition, activation,…