Supervisor, Media Planning

This is a full-time, hybrid position for a Supervisor, Planning  this role, you begin to own key client relationships as you craft strategic and tactical media recommendations. You will work closely with others across Mission One Media and BarkleyOKRP client experience teams, and you will partner closely with clients.

Qualities

Here’s what it takes to be successful in the role:

• Curiosity and Skepticism: You are always asking, “WHY?” You have an internal drive to learn more and expand your knowledge. You consider situations from multiple perspectives.

• Strategic, Creative Problem-Solving
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  You are analytical and enjoy working with data to derive insights. You use insights and knowledge to develop robust strategies. You love coming up with creative solutions to new and old problems alike.

• Initiative & Accountability
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  You are a gritty self-starter driven to find answers, solve tough problems, and overcome challenges. You proactively bring solutions to challenges. You are thorough in your detailed review of client-facing work, including your own.

• Communication & Storytelling: You can easily communicate complex information or nuanced situations. You know what details are necessary and what details to leave behind. You can marry data and storytelling to articulate a clear point of view. You confidently deliver your recommendations and can easily navigate Q&A due to the well thought-out rationale you’ve developed.,

• Adaptability: You can comfortably adjust in evolving or ambiguous situations. You use creativity to tackle new and existing challenges. You’re ready and excited for changes in the media landscape.

• Self-Development: You’re reflective and self-aware. You seek opportunities to learn and develop yourself and others.

Responsibilities:

• Ownership of key client list, leading client communication on day-to-day media and managing projects internally.

• Develops strategic and tactical media recommendations for clients, recommending channels and tactics that will deliver upon client’s objectives

• Manages a team of individuals, and will balance the need for delegation with support for the projects and plans they’ve been assigned

• Supports through training for junior partners on media planning approach, process, and tools

• Build and maintain strong working relationships with internal teams, including client experience, activation, data & analytics, CRM, strategy, and finance

• Build strategic media audiences through 3rd party syndicated audience tools (MRI-Simmons, Resonate, You Gov Profiles) to develop audience recommendations and understand audience media consumption and behaviors.

• Use competitive intelligence tools to identify category white space and drive the direction of a media strategy.

• Ensure flawless management of a client media budget, including the development of media flowcharts, sending flowchart updates, working with clients to secure budget approvals, and authorizing Activation teams to purchase.

• Support in client billing, including partnership with the Finance team to review draft invoices against anticipated spend, ensuring invoices line up with planned investment

• Crafting internal and external POVs based on trending topics impacting the media landscape, category or market trends, clearly articulating the impact to media recommendations.

• Participating in weekly status calls to keep clients updated on active media projects, and relaying important updates back to internal teams.

• Providing a strategic POV on media reporting by analyzing media performance to uncover trends and implications for plan optimizations, and impacts to future media strategies and recommendations.

• Read industry trades and engage with the Media Team to stay current on all media trends, and how those trends present opportunities for clients.

• Has thorough knowledge of key media planning tools, such as Vivvix, Pathmatics Kantar, MRI-Simmons, SRDS, SQAD, Nielsen NMI/IMS, Guideline Planning Media Tools , and others.

• Leads the development of strategic analyses on audience, geography/market approach, media vendor information necessary to develop the media plan recommendation that best delivers upon the client’s goals and objectives.

• Able to identify…