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Director of GTM Strategy & Segmentation
Job in
Elizabeth, Union County, New Jersey, 07215, USA
Listed on 2026-09-04
Listing for:
Bayer (Schweiz) AG
Full Time
position Listed on 2026-09-04
Job specializations:
-
Business
Marketing Strategy -
Marketing / Advertising / PR
Marketing Strategy
Job Description & How to Apply Below
Bayer is seeking a Director Go-to-Market Strategy, Segmentation and Operations in Whippany, NJ to shape GTM execution across US Pharma brands.
The role drives advanced segmentation, GTM design, AI-enabled automation, and cross-functional alignment with Field Ops, CE, Data, and Brand teams to ensure precise, scalable commercial strategy and launch readiness.
You will partner with executives and managers to translate complex data into actionable field guidance and maximize portfolio performance.
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