Associate Brand Manager

Associate Brand Manager (All Genders) page is loaded## Associate Brand Manager (All Genders) locations:
New Jersey - UStime type:
A temps pleinposted on:
Offre publiée il y a 30 jours ou plusjob requisition :
R2639

Biocodex is a French family-owned business headquartered in Gentilly, near Paris, France. The company was founded in 1953 to develop and market the world’s first probiotic yeast strain,
* Saccharomyces boulardii
* CNCM I-745, discovered in 1923.Building on relationships established for nearly 70 years with healthcare professionals, our Biocodex teams work daily for the health of all and focus their activities around three main areas:  •
** Microbiota
* * to educate the general public and healthcare professionals on the growing importance of microbiota, advance scientific breakthroughs in microbiota by funding academic research, provide solutions for preserving microbiota health with its unique probiotic supplement
* Saccharomyces boulardii
* CNCM I-745, innovate with its Symbiosys range and make early-stage investments in start-up companies  •
** Orphan diseases
** for patients with severe orphan pathologies around the world, such as DIACOMIT, which is indicated for the treatment of Dravet syndrome, a rare and very severe form of epilepsy in children  •
** Women’s health
** with the Saforelle brand for women of all ages.

With more than 1,600 employees, Biocodex generated net revenues of above €500 million in 2022, including 42% in France and 58% internationally. The group is present in 115 countries through wholly owned subsidiaries in 16 countries and a network of distributors worldwide.
** POSITION OVERVIEW
** Biocodex is seeking an ambitious
** Associate Brand Manager
** who is passionate about building brands by finding and leveraging insights to drive actionable results. You’ll play an integral role alongside a small, entrepreneurial team passionate about health & wellness and responsible for taking the
** US Florastor Probiotics brand
** to the next level.

Focused on turning insights into activation, the Associate Brand Manager will help support the development and execution of the strategy and consumer engagement to achieve our vision of becoming a Microbiota leader. The ideal candidate will have a curious and analytical mindset, entrepreneurial spirit, thrive in a digital environment, and be a strong team player.
** JOB RESPONSIBILITIES
** The Associate Brand Manager will be responsible for assisting with accelerating the growth of our flagship brand, Florastor. This position reports directly to the Director of Marketing and Innovation and will be an integral part of our team.
*
* Key Responsibilities:

*** Support Brand Manager in the development and implementation of the annual integrated marketing plan to define strategic objectives, key initiatives and financial targets
* Lead the brand’s monthly sales and consumption forecast, liaise with cross-functional partners and represent the brand team in S&OP meetings to support a consensus forecast, while identifying risks and opportunities to Plan
* Interpret syndicated data sources (e.g. Nielsen, advertising intel, etc.) and competitive landscaping to lead the monthly performance reviews to assess Digestive Supplements category, segments, classes of trade, brand/innovation, and competitive performance to recommend actionable business insights that optimize go-to-market priorities
* Partner with agencies (advertising, PR, promotions, design, e-commerce, and market research) to execute the brand plan and creative campaigns
* Lead brand’s consumer promotion strategy, optimizing based on performance
* Support Customer Strategy & Planning in the design and delivery of the annual customer playbook, reflecting key marketing initiatives and identifying Shopper Marketing opportunities, while partnering with Sales to support retail activation
* Partner with Digital and e-Commerce teams to lead national marketing and brand identity online adaptation, creating consistent, omnichannel brand experiences
* Support Finance/Supply Chain’s portfolio management and serve as Lead on renovation projects and commercial packs
* Own brand’s marketing advertising &…