Sr. Manager, Key Accounts & Strategy
Listed on 2026-07-16
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Sales
Business Development, Account Manager
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Join the team at New Jersey's largest wine and spirits distributor! At Allied Beverage Group, we're proud of our dynamic, family-based culture and our role in keeping the beverage industry moving. If you're looking for a great company with great people- this is the place to be!
Opening1. Strategic Leadership & KPI Attainment Roles will own the 'Play to Win' scorecard
, ensuring that our Core Selling Divisions aren't just meeting but exceeding targets.
- Alignment:
Will act as the primary conduit between Sales and Marketing to ensure that national strategic programs are translated into actionable, local execution. - Accountability:
We will track performance with focusing on price management, shelf standards, distribution gaps along with all other critical winning opportunities for the portfolio;
2. Market Execution & Merchandising Will manage and mentor our key account merchandisers to turn retail environments into supplier showcases.
- The "Perfect Store":
We will pursue dominance in A Retail Locations, primary shelf placement, cold box and high-traffic secondary displays. - Account Planning:
Each Strategic Account will have a custom plan focused on depletions and premium brand visibility.
3. Business Development & Relationship Management Growth comes from identifying opportunities and working across the full Commercial Teams to spot and capture winning on the portfolio.
- Opportunity Mapping:
Will analyze competitive activity and customer needs to pivot our strategy in real-time, capturing new "White Space" in both On- and Off-Premise accounts.
4. Insight-Driven Strategy Data expectation to create Features and Benefits will be essential.
- Performance Tracking:
All promotional activity will be tracked and reported for score carding - Feedback Loops:
Will use field insights to provide "boots on the ground" feedback to the marketing teams, ensuring our next round of initiatives is even more lethal than the last. - 'Allied Insights':
Utilize this program that provides a powerful tool to drive smarter decisions and stronger results for 'real-world' use cases.
Manage KPI 'Play to Win' Scorecard
- Manage Merchandiser's and work with Key Sales Leads to ensure priorities are attained and top of mind.
- Ensure excellence across in-store execution of shelf placement, displays, cold box presence, and POS activation.
- Expand distribution of priority and innovation brands.
- Review and ensure Key Sales Leads are maintaining priority goals for the supplier.
- Promote and maintain consistent execution of merchandising standards across different accounts.
Account / Team Management and Growth
- Develop and execute business plans by coordinating with Merchandiser's presenting pricing and promotional strategies and incorporating competitive insights and customer feedback.
- Deliver volume, revenue, and market share targets across the portfolio.
- Identify growth opportunities by presenting pricing strategies and promotional programs.
- Build strong relationships with sales representatives and buyers (decision makers).
- Achieves targeted display and feature placements across team and their accounts.
- Ensure KPIs are achieved according to supplier priorities for each group of accounts by team.
- Coach and train Merchandiser's to provide accurate and effective information for pricing and promotional activities.
- Weekly meetings with Merchandiser's review progress for each account they are responsible for.
Sales Engagement & Stakeholder Alignment
- Drive consistent, high-impact engagement across all levels of the sales organization to advance priorities and deliver against the supplier's commercial scorecard. Secure physical and digital advertising placements and tie in sales.
- Build and maintain daily relationships with Sales VPs, Directors, Key Account Managers, and field teams to drive alignment and execution.
- Communicate and reinforce pricing, programming, and strategic initiatives to ensure strong in-market adoption.
- Influence cross-functional stakeholders to unlock opportunities, remove barriers, and accelerate performance.
- Partner with key accounts and internal teams to track results, share insights, and deliver against scorecard objectives.
Strategic Planning, Communication, and Development
- Direct Merchandiser's to ensure they are executing strategy, communication, and plans for supplier priorities in each account.
- Implement and execute supplier priorities with…
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