Chief of Sales

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Gellert Global Group consists of many of the leading North American food importing companies (Atalanta Corporation, Camerican International, Finica, Tipico Cheese Products) and has been involved in importing food products for over 100 years. The combined revenues of GGG exceed $1.7 billion. GGG companies provide strength in sourcing, insurance, finance, logistics, food safety and information technology, and supplies the needs of retailers, distributors, food service chains, hotels, cruise lines, and food manufacturers alike.

We are seeking an experienced, strategic, and results-driven Chief of Sales, Retail Perimeter Sales Channel, to lead the sales organization and accelerate profitable growth across perimeter categories, including deli, cheese, bakery, and prepared food departments. This role will develop and execute the company’s retail sales strategy while leading a high-performing national sales team. The successful candidate will grow revenue, expand market share, strengthen key retail partnerships, and ensure strong execution across retail perimeter channels.

The ideal candidate brings strategic leadership, hands‑on commercial expertise, deep specialty food industry knowledge, and proven experience managing national retail accounts, and retail distributor relationships.

• Develop and execute the retail perimeter sales strategy to achieve revenue, profitability, distribution, and market share goals.
• Lead, coach, and develop a high‑performing approximately 20‑person retail sales organization, including regional leaders, sales managers, and broker partners.
• Build and strengthen executive‑level relationships with national and regional grocery, specialty, and independent retail accounts, including deli, bakery, cheese, prepared foods, and specialty category decision‑makers.
• Identify new business opportunities, retail partnerships, and channel expansion strategies for perimeter products.
• Negotiate pricing, customer agreements, promotional programs, and annual business plans that support profitable growth in perimeter categories.
• Partner cross‑functionally with marketing, supply chain, procurement, business development, and operations to support product launches, merchandising programs, and retail execution.
• Analyze sales performance, market trends, competitive activity, and customer insights to identify growth opportunities.
• Develop sales budgets, forecasts, and strategic business plans.
• Monitor key performance indicators, including revenue growth, profit margin, distribution gains, promotional effectiveness, and customer profitability.
• Lead trade planning, promotional strategy, merchandising execution, and category growth initiatives for assigned categories.
• Represent the company at trade shows, customer meetings, and business development events.

• Bachelor’s degree in Marketing, Sales, Management, or a related field required; MBA or advanced degree preferred.
• 15+ years of progressive sales leadership experience in specialty foods, deli, cheese, bakery, food import, CPG, food manufacturing, or consumer products.
• 7 – 10+ years of executive‑level experience leading national or multi‑regional retail sales organizations, preferably within retail perimeter or specialty food channels.
• Knowledge of retail perimeter categories, including deli, cheese, bakery, specialty foods, and related fresh or prepared food departments.
• Experience developing retailer‑specific sales, merchandising, promotional, and category programs for specialty and perishable food categories.
• Strong financial and business acumen, including budgeting, forecasting, P&L management, and sales analytics.
• Experience leading, coaching, and developing high‑performing sales teams with a culture of accountability and continuous improvement.
• Excellent communication, presentation, negotiation, and relationship‑building skills.
• Proficiency with MS Office and Sales Force;
  Infor M3 a plus.
• Experience with syndicated market data platforms such as…