Marketing Liaison - Interstate Ford

Interstate Ford is seeking a creative, organized, and motivated Marketing Liaison to support our dealership’s marketing and inventory presentation efforts. This role plays a key part in how our vehicles and brand are represented online through high-quality photography, video content, and social media engagement. The ideal candidate has a strong visual eye, enjoys working with vehicles, and thrives in a fast-paced environment.

Photograph all new and used vehicle inventory in a consistent, professional style

Capture exterior, interior, detail, and feature-focused images

Ensure vehicles are properly staged (clean, straight wheels, proper lighting, and correct backgrounds)

Edit images for lighting, color correction, clarity, and consistency

Maintain dealership branding and visual standards

Optimize images for dealership websites and third-party listing platforms

Record walk-around videos of used vehicles highlighting features, condition, and value

Follow dealership-approved scripts or talking points

Ensure videos are engaging, clear, and optimized for online viewing

Capture photos and short-form videos for Facebook, Instagram, Tik Tok, and You Tube Shorts

Create content that highlights inventory, promotions, and dealership culture

Collaborate with the marketing team on creative ideas, trends, and campaigns

Maintain an efficient workflow to keep inventory photos and videos current

Upload, organize, and manage content within dealership systems

Communicate with sales and marketing teams to prioritize inventory needs

Experience in photography and/or videography (automotive experience preferred but not required)

Strong understanding of lighting, angles, and composition

Comfortable filming vehicles and speaking on camera (or coaching others to do so)

Experience with photo and video editing software (Lightroom, Photoshop, Premiere Pro, Cap Cut, or similar)

Familiarity with social media platforms and current content styles

Reliable, organized, and able to meet daily deadlines

Experience using DSLR or mirrorless cameras, or high-quality mobile camera setups

Knowledge of gimbals, microphones, and basic video equipment is a plus

Ability to work outdoors in various weather conditions

Valid driver’s license required

Must be 18 or older. Equal Opportunity Employer.