Creative Services Director

Regional Vice President & General Manager Classification

Exempt

The Creative Services Director is primarily responsible for the management and oversight of both station marketing and commercial production. Works hands‑on creating marketing & promotion assets for the station and commercial content for its clients.

Station marketing & promotion consists of promoting various station products; prime, syndicated programming, news, digital, etc. Promotion of these productions varies from on‑air promos, to print ads, to digital ads, events and more.

The process of on‑air promotion includes hands‑on work writing promos, producing, shooting, editing as well as promo scheduling and log management.

A major portion of station marketing and promotion is maintaining the station product brands across all efforts. This entails making sure that any promo, digital or print element adheres to the brand elements for that particular product, be it News, Weather, Sports, etc.

Commercial production includes creation of on‑air spots and other elements for clients that advertise on our platforms, ad agencies and others.

The Creative Services Director is also responsible for maintaining a cohesive on‑air graphics look across a spectrum of media, from the newscast elements, to station IDs, syndicated promos, image promos, digital, print elements, car decals, down to letterhead and business cards.

In addition, the creative services department is often responsible for special projects that fall outside of any one department’s directive. This includes live special events, print element support for sales.

Other duties as assigned by the Regional Vice President & General Manager.

• 2-5 years of experience in a local television marketing department; previous management experience strongly preferred
• Strong organizational and time management skills
• Excellent written and verbal communication skills
• Strong still photography, videography and nonlinear editing skills
• Proficiency in use of Microsoft Office products, including:
  Word, Excel, PowerPoint, and Outlook
• Proficiency in use of Adobe Creative Suite software, including:
  Photoshop, After Effects, and
• Ability to type 40 wpm
• Excellent interpersonal and client relationship skills; a “team player”
• Ability to perform effectively under extreme deadline pressure
• Ability to work occasional nights and weekends

• Must be able to use, transport, and lift equipment weighing approximately fifty-five (55) pounds
• Must possess or be able to obtain and maintain a valid Oregon driver’s license

The foregoing is not necessarily an exhaustive list of all functions essential to the job for which the employee is responsible, nor an exhaustive list of the minimum requirements and specifications necessary to perform the essential functions, including all responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different functions be performed when circumstances change or exigencies require it.