Manager of Digital Product

Why Join Apple?

At Apple Federal Credit Union, we’re more than a financial institution; we’re a community-focused organization powered by passionate people. With 24 branches across Northern Virginia and a proud legacy of service, we’re committed to improving the lives of our members and the communities we serve.

We believe our employees are our greatest asset. That’s why we foster a supportive workplace culture that values inclusiveness, innovation and growth. Whether you’re just starting out or advancing your career, you’ll find opportunities for professional development, mentorship and meaningful impact.

• Recognized as a WTOP Top Workplaces (2026)
• Collaborative, welcoming environment with forward-thinking leadership
• Competitive, comprehensive benefits package, including:
  • Medical, dental and vision coverage
  • 401(k) with employer match
  • Paid time off and 11 paid federal holidays
  • Paid volunteer time to give back
  • Tuition reimbursement and ongoing training opportunities
  • Annual TEAM Bonus plan.

Under the direction of the AVP of Digital Solutions and in accordance with established policies, procedures, and protocols, the Manager of Digital Product provides leadership, coaching, and operational support to the Digital Product Management and Continuous Improvement teams. This role enables and supports all product employees to establish clear direction, make informed decisions, manage priorities, and deliver measurable improvements across Apple FCU’s digital channels and services.

The position supports the development and execution of digital and technology strategies that reflect organizational priorities, industry trends, regulatory expectations, and evolving member needs. The Manager provides day-to-day leadership for product management activities, promotes consistent product practices, and partners with business, technology, operations, marketing, and vendor teams to improve processes, remove barriers, and strengthen the member experience.

Areas of responsibility include product management and continuous improvement for mobile and online banking, digital account opening, omnichannel experiences, digital channel feedback and surveys, digital development, digital research, knowledge base management, and other member-facing digital services. The role leads or supports critical initiatives that improve operational efficiency, product quality, service delivery, and organizational readiness for the Digital Product team. The position requires comprehensive knowledge of the product management lifecycle and the ability to guide products from discovery and research through business analysis, opportunity assessment, business case development, prioritization, requirements definition, design, testing, implementation, adoption, measurement, maintenance, and ongoing optimization.

The role must understand both the member experience and the business considerations involved in launching and sustaining digital products, including operational impacts, resource requirements, financial considerations, risk and compliance expectations, vendor dependencies, training, communications, support models, and performance outcomes.

This position supports the management of Digital Solutions personnel by helping establish priorities, maintaining effective operating rhythms, and ensuring essential activities are completed with appropriate follow-through. The Manager assists with the resolution of internal and external member issues and complaints, ensuring concerns are addressed in a timely manner and in alignment with Apple FCU’s Member First philosophy, organizational standards, and applicable regulatory requirements.

The role performs all duties and responsibilities in…