Strategic Communications Outreach Specialist Job Fairfax area,Virginia USA,Marketing / Advertising / PR

Syms Strategic Group (SSG) is seeking a talented Strategic Communications Outreach Specialist.

Location:

Washington, DC, McLean, VA, and Remote. Department:
Department of Transportation (Use the "Apply for this Job" box below). Federal Highway Administration (FHA). Type:
Full Time. Min.

Experience:

Experienced. Security Clearance Level: Public Trust. Salary Range: $90,000 - $112,500. Military Veterans are highly encouraged to apply!

Essential Duties and Responsibilities

Develop and execute integrated communication strategies and marketing initiatives to promote agency initiatives and expand the magazine’s global readership
Translate complex technical or policy information into accessible, high-impact content across digital and print platforms, ensuring a cohesive and influential online presence for the agency and its primary publications
Develop and execute comprehensive outreach strategies and promotional campaigns
Manage multiple, simultaneous projects tailored to diverse audiences across various media outlets, ensuring messaging is effectively altered for each demographic
Lead all marketing efforts to increase magazine subscriptions and digital readership
Manage quarterly promotions, provide branding support, and coordinate with authors for feature story promotions
Generate high-quality content, including writing, editing, and designing graphics for social media, web pages, and electronic newsletters
Ensure the magazine and agency maintain a cohesive, professional online presence
Conduct in-depth market research and reader surveys to refine outreach strategies
Measure and evaluate the effectiveness of all campaigns and social media efforts using advanced analytics to drive data-informed decisions
Provide comprehensive staffing and marketing support for trade shows, conferences, and internal/external events
Develop event-specific materials and innovative strategies to engage attendees and increase subscriptions
Synthesize complex highway, surface transportation, or policy information into compelling narratives for both the general public and technical stakeholders

Required Skills and Experience

Six (6) to ten (10) years of progressively responsible professional experience in strategic communications, digital marketing, and public affairs
Demonstrated expertise in developing social media campaigns that substantially increase subscriptions or readership
U.S. Citizenship required for this position.

Professional Certifications

None required

Years of Professional Experience

6-10 years of total professional experience

Desired experience

Transportation experience, especially in highway and surface transportation is preferred

Formal Education

Bachelor's degree or higher in Communications, Marketing, Public Relations, Journalism, or a closely related field

Citizenship Requirement

U.S. Citizenship required for this specific opportunity

Security Clearance Requirements

Must possess or qualify for a Public Trust (MBI)

CRITICAL NOTES

SSG will not make assumptions regarding your qualifications. Your answers to the mandatory screening questions must be supported by the information on your resume. Applications with inconsistencies will not be considered.

Recruiters or Third parties will not be considered.

This position is an onsite role located in the National Capital Region.

This project is contingent upon contract award.

This is a W-2 position.

All interviews will be conducted on Microsoft Teams with your camera on; there will be no exceptions.

As part of our screening process, you will be requested to provide a link to your Linked In profile

U.S Citizenship is required for this specific opportunity. Applicants selected will be subject to a government security investigation and must meet eligibility requirements for access to classified information and be able to obtain a government-granted security clearance. Individuals may also be subject to a background investigation including, but not limited to criminal history, employment and education verification, drug testing, and creditworthiness.

Syms Strategic Group, LLC is an Equal Opportunity Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, marital status, disability, veteran status, sexual orientation, or genetic information.