Business Development Representative | VA Client Outreach & Retention

Helping Hearts USA LLC is growing, and we are looking for a motivated, professional, and relationship-driven Business Development Representative to help us connect with Veterans, families, VA-related referral partners, senior communities, discharge planners, rehab centers, and community organizations.

This position is ideal for someone who is outgoing, organized, confident, compassionate, and passionate about helping Veterans and families access quality non-medical home care support.

This is a salary-based position with commission opportunities, performance incentives, and growth potential.

The Business Development Representative for VA Client Outreach & Retention will be responsible for building strong community relationships, developing referral partnerships, generating new client inquiries, supporting Veteran-focused outreach, and helping retain clients after services begin.

This role focuses on connecting with:

• Veterans and their families

• VA-related contacts and community resources

• Hospitals and rehab facilities

• Skilled nursing facilities

• Assisted living and memory care communities

• Senior centers and Veteran organizations

• Social workers and discharge planners

• Community partners serving seniors and Veterans

The BDR will work closely with the Helping Hearts office team to ensure leads are followed up on, intake information is gathered correctly, and new clients receive a warm and professional start to services.

As a Business Development Representative, you will:

• Build and maintain referral relationships with VA-connected community partners, senior service providers, discharge planners, rehab facilities, assisted living communities, hospitals, skilled nursing facilities, Veteran organizations, and local agencies.

• Generate new client leads through outreach, networking, facility visits, follow-up calls, and community relationship building.

• Educate Veterans and families about Helping Hearts USA LLC’s non-medical personal support services.

• Help families understand private-pay care, VA-authorized care, and VA-related next steps without promising VA approval or payment.

• Follow up with prospective clients, referral sources, families, and community partners in a timely and professional manner.

• Assist with gathering intake details needed to begin services.

• Support client retention by checking in after services begin and communicating concerns to the office team.

• Attend community events, Veteran outreach events, networking meetings, and facility visits as assigned.

• Track outreach activity, referral sources, contacts, follow-ups, and client progress using company systems.

• Maintain professional communication with the operations team regarding prospects, active leads, and client updates.

• Represent Helping Hearts USA LLC with integrity, warmth, professionalism, and compassion.

This role will support Veteran-focused outreach and client development. The BDR does not approve VA benefits, determine eligibility, or guarantee VA payment.

Responsibilities may include:

• Asking appropriate intake questions for Veteran clients.

• Gathering the Veteran’s name, contact information, VA facility, VA social worker contact, care needs, requested schedule, and family/POA contact.

• Encouraging families to contact the Veteran’s VA primary care provider, VA social worker, or VA Community Care office when VA-covered care is being requested.

• Explaining that VA-covered services require VA review and written authorization.

• Helping families understand private-pay options while they are working through VA-related processes.

• Building relationships with organizations that support Veterans, seniors, caregivers, and families.

• Maintaining ethical, accurate, and professional communication when discussing VA-related service options.

Applicants must meet the following requirements:

• Must be 18 years of age or older.

• Must have a valid driver’s license.

• Must have reliable…