Corporate Senior Director of Catering and Conference Services

About Us

HEI manages an unparalleled portfolio of leading full-service branded hotels and luxury and lifestyle independent hotels across the U.S. We are the acknowledged experts on upper-upscale, luxury, and premium select-serve hotels in urban, super-suburban, and destination locations. At HEI, we recognize that our enormous success is solely the result of our greatest asset:
Our People. Where people work is a choice. Against that choice, our greatest obligation is to ensure day in and day out that our associates have the compensation and benefits they deserve and industry leading tools, training and support that they need to excel. At HEI, simply said, we honor the privilege of our associates choosing us by investing in and making them more valuable.

Salary Range: $ - $ Annually Tipped/Service Charge Eligible? No Discretionary Performance Bonus Eligible? Yes

The Corporate Senior Director of Catering & Conference Services provides strategic leadership and oversight for banquet operations, catering, conference services, and commercial event merchandising across the HEI portfolio. This role drives revenue growth, customer satisfaction, operational excellence, and compliance with company standards. In partnership with hotel, regional, and corporate leadership, as well as ownership groups, the Senior Director develops and executes portfolio-wide strategies and commercial initiatives focused on banquets, catering, convention services, digital presentation, and the customer experience to maximize performance.

The role is responsible for ensuring the consistent execution of catering best practices, menu and brand standards, sales processes, customer engagement initiatives, and strategic account development. This position also serves as a key corporate liaison for catering and convention services performance, owner relations, and portfolio-wide initiatives. Regular travel to hotels across the portfolio is required and is expected to average approximately 50%.

• Provide strategic leadership and oversight of the banquet, catering, and convention services functions across the hotel portfolio.
• Develop and execute portfolio-wide strategies that maximize banquet and catering revenue, profitability, market share, and customer satisfaction.
• Partner with Regional Vice Presidents, Enterprise Sales Leaders, General Managers, Directors of Sales & Marketing, Directors of Catering and property leadership to improve commercial performance and achieve revenue goals.
• Lead, coach, and mentor Directors of Catering, Catering Sales Managers, Convention Services leaders, and property sales teams to drive accountability, performance, and talent development.
• Conduct regular business reviews to evaluate production, booking pace, conversion, profitability, forecasting, and future business opportunities while identifying portfolio-wide best practices.
• Ensure compliance with company standards, brand requirements, menu guidelines, banquet service expectations, and event execution processes that support operational excellence and profitability.
• Serve as the corporate liaison with ownership groups by participating in owner meetings, business reviews, and presentations while communicating performance, market trends, opportunities, and strategic initiatives.
• Monitor industry trends, customer buying behaviors, competitive positioning, banquet pricing, and emerging best practices to recommend strategies that strengthen portfolio performance.
• Identify, develop, and support strategic banquet and catering opportunities, including large group events, conventions, association business, enterprise accounts, and other revenue-generating initiatives.
• Collaborate with Sales, Revenue Management, Marketing, Culinary, Operations, and Brand partners to optimize group and catering revenue, customer experience, and commercial performance.
• Lead portfolio-wide commercial merchandising initiatives, including website audits, digital content management, meeting space presentation, photography, floor plans, virtual tours, and online visibility to ensure hotels are accurately represented across all…