Head of E-Commerce

Our Connecticut-based client is seeking a Head of E-Commerce with P&L oversight bringing experience running a $25M+ business. This is a hybrid role with two days per week in the office and three days remote.

• The salary range is $ plus bonus based on experience.

• Lead DTC eCommerce in all aspects of the P&L to meet and deliver DTC goals and objectives
• Develop a best-in class Customer experience using data driven analytics – including site navigation and layout, content development, checkout funnel, etc.
• Partner cross-functionally with Inventory, Marketing, Sales, Product Development to deliver on company-wide objectives
• Manage the planning, QA and execution of all eCommerce-related projects and activities
• Develop analytics processes to ensure data-driven decisions for all aspects of short and long-term DTC strategy
• Be the thought-leader in eCommerce best practices and identify new areas of opportunity, growth, efficiencies, etc.
• Perform a continuous and ongoing audit of our site effectiveness, areas of opportunity, and development to stay ahead of eCommerce market trends and deliver a best-in-class CX
• Manage external agencies within site development and site maintenance
• Partner with licensor to ensure that DTC site is operating within Company guidelines and all processes associated with approvals
• Develop the short and long-term strategic roadmap for Company’s website through understanding the right technological enhancements, UX/UI, design, and product structure

• Knowledge of Digital Marketing and SEO best practices
• Entrepreneurial spirit, customer-focused, strong team ethic, and honest with high integrity
• Organized and results-oriented
• Strong communication skills and agile
• Should be fluent in Shopify.

If you meet the required qualifications and are interested in this role, please apply today.