Digital Marketing Account Executive

Digital Marketing Account Executive

The Digital Marketing Account Executive is responsible for the day-to-day management of our clients’ digital marketing efforts. You build trusting and strategic relationships with clients to help them achieve business goals and solve problems. You are skilled in detailed project management, understand client brands and business strategies, and can assemble the right team to deliver creative ideas and grow business.

A typical week might look like this

• Summarize the problems a client needs to solve and brainstorm with senior team leaders to provide a suggested solution
• Meet with the Creative Director and Digital Marketing Account Executive to strategize for a campaign.
• Prep for a kick-off meeting and write a creative brief that supplies clear strategic direction for your creative team members.
• Aid with research to understand the perceptions that motivate our clients’ customers buying behavior.
• Prep for a client creative presentation by reviewing creative and ensuring it is on strategy prior to the client presentation. Rehearse with team members to ensure you deliver an experience that improves client perceptions and helps them choose the best idea to drive business.
• Attend a client strategy session and take notes, while asking pointed questions to better understand their business.
• Organize multiple projects for different clients and confirm that your team has everything they need to deliver solutions on time and on budget.
• Ensure all your ongoing projects are entered into Click Up and confirm your team members understand their assignments during the weekly production meeting.
• Run weekly lead reports and monthly SEO reports to share during weekly client status meetings.
• Call your client to set expectations prior to a big creative or brand strategy presentation.
• Prepare for and run weekly client status update meetings to share progress on projects and ensure our clients know what is happening next. You set clear expectations with our clients so there are no surprises.

This job might be for you if:

• Strategic and enjoys solving problems.
• Highly organized and results driven.
• Has a high sense of urgency and focus.
• Enjoys presenting and keeping everyone on the same page.
• Good at anticipating the needs of others.
• Writes with clarity and is not afraid to tactfully tell someone they are wrong.
• Takes ownership, doesn’t point fingers, and brings enthusiasm and energy to every project.
• Focuses on whether the creative presented is on strategy and avoids arguments based on preference not supported by customer insights.
• Willing to do whatever it takes to get the job done and seeks clarity to improve work.

To land this gig you need:

• Proven success finding strategic and creative solutions to complex problems.
• Experience managing multiple priorities.
• Experience building client relationships, managing projects, creating weekly status updates, and delivering projects on time.
• The desire to learn more about brand strategy, research, and digital marketing.
• Familiarity using project management software.
• A minimum of 2 years experience in corporate marketing or a digital marketing agency.

The person our team needs:

• Enthusiastic and self-motivated, with the ability to lead projects proactively.
• Meticulous attention to detail, with a passion for continual improvement.
• Innovative and creative, with a logical and systematic approach to problem-solving.
• Credible and articulate, with excellent communication, presentation, and interpersonal skills.
• Ability to relay analytical insight to internal and external stakeholders at all levels of seniority.
• Desire to always be learning and excelling to become your best self.
• Forgiving, open to constructive criticism, and values accountability.