Sales - Rental Counter Sales Rep

Position Summary

Position duties include but are not limited to: coordinating the inside counter sales and rental of new and used equipment within the assigned branch to achieve profit goals.

Position duties include but are not limited to: coordinating the inside counter sales and rental of new and used equipment within the assigned branch to achieve profit goals.

• Maintains a safety conscious work environment both inside and outside of store.
• Does not violate any safety rule or policy.
• Enforce all personal protective equipment rules and regulations.
• Ensure all safety rules and policies are enforced.

• Maintain a positive attitude and answer the phone with a smile.
• Able to identify the customer need and provide the best solution available - listen to customer request and consult them.
• Provide solutions and other opportunities outside the scope of equipment.
• Negotiation.
• Upselling.
• Follows up to get unsigned contracts signed.
• Responsible to open new customer accounts, pass leads within the MFC and work each day to grow company market share.
• Maintain a clean and presentable showroom.
• Maintain a professional appearance and demeanor.
• Assist in meeting and exceeding branch and company goals for rental and sale of equipment.
• Adept to work in a fast‑paced environment while focused on providing excellent customer service.
• Able to work within a team environment across all facets of the operation.
• All rental customer transactions: including but not limited to writing accurate reservations, opening, closing, distribution via mail or email and invoicing and collection payment on cash customer accounts; manage all aspects timely and accurately.
• Work all daily, weekly, monthly, and quarterly branch reports as assigned by management.
• Convey the highest level of quality customer service – internal and external.
• Answer incoming customer phone calls, text messages, walk‑in customers, online leads, and customer chats; address internal and external customer requests quickly and efficiently.
• Assist with walk‑in customers, outside sales force and other departments.
• Work with dispatch to ensure rental deliveries are completed on time.
• Perform related duties as assigned by supervisor or branch manager.

• No formal supervisory responsibilities.

• Knowledge, skills, and abilities typically acquired through a high school education, technical training, or a college degree.
• A basic knowledge of equipment and the construction industry, including phases of construction, equipment, mechanical aptitude, technical aptitude, and a desire to continually learn about advancements and changes in the industry.
• Minimum two years of experience working with heavy equipment or working in the construction industry.

• Familiarity with surrounding areas is highly preferred.
• Able to read and understand maps of the city and surrounding areas.

• Excellent interpersonal and customer service skills.
• Excellent communication skills, including verbal, written, non‑verbal, and listening skills.
• Excellent analytical skills such as problem solving and the ability to interpret policies, procedures, and guidelines.
• Adept to maintain composure and professionalism in a fast‑paced, ever‑changing environment with internal and external customers.
• Proficient computer skills, including experience using Microsoft Office and a wide variety of web‑based applications; ability to operate a computer and necessary programs such as Microsoft Office products and database systems.
• Strong skills such as continuous improvement, productivity, innovation, and an ability to achieve goals.
• Familiar with technology and able to proficiently use a wide variety of technology platforms.
• Able to assist customers with orders and products as needed.
• Must be available to work overtime, on call, and may be required to work occasional weekends as needed.
• Adept to gain a solid understanding of the products we offer and their application.
• Knowledgeable of local delivery area.

• Works under close supervision; employee may act independently…