Director, Digital Product Development

** This is a hybrid position in Flemington, New Jersey**

We are seeking an experienced Director, Digital Product Development to lead the strategy, design, development, and commercialization of innovative digital products and technology-enabled solutions for pharmaceutical and healthcare clients.

This individual will combine deep pharmaceutical industry knowledge with product, technology, CRM, data, and AI expertise to translate business challenges into practical, scalable solutions for HCPs, patients, field teams, and other healthcare stakeholders.

The ideal candidate has 10+ years of pharmaceutical or healthcare experience
, understands the complexities of operating within a highly regulated environment, and has demonstrated experience developing and launching solutions across Veeva, CRM, digital platforms, analytics, and emerging AI technologies
.

This is a highly collaborative and entrepreneurial role for someone who can move comfortably between client strategy, product vision, UX, technology, data, compliance, and execution
.

• Lead the strategy and development of digital products and technology-enabled solutions for pharmaceutical clients.
• Translate client and business challenges into clear product strategies, roadmaps, requirements, and scalable solutions.
• Identify opportunities to incorporate AI, automation, personalization, and intelligent content delivery into HCP and patient engagement.
• Evaluate emerging AI technologies and determine practical applications within pharmaceutical marketing, education, field enablement, and customer engagement.
• Lead products from concept and prototype through development, testing, launch, optimization, and commercialization
  .
• Partner with strategy, creative, medical, technology, analytics, and account teams to bring new solutions to market.
• Develop prototypes, demonstrations, and proof-of-concept solutions that help clients visualize new opportunities.
• Establish product development standards and processes that enable rapid innovation while maintaining pharmaceutical compliance.
• Provide leadership across Veeva CRM, CLM, Vault, and related pharmaceutical technology ecosystems
  .
• Develop solutions that integrate into field workflows and enable more personalized HCP engagement.
• Understand CRM data structures, field workflows, customer segmentation, content delivery, and closed-loop engagement.
• Help design solutions that connect field interactions, digital engagement, content, data, and analytics across channels.
• Work with internal and external technology teams to define integrations, APIs, data flows, and platform requirements.
• Serve as a subject matter expert for clients and internal teams on Veeva-enabled and CRM-based engagement solutions.

• Develop strategies to ensure new products and platforms are successfully adopted by field teams, marketers, HCPs, patients, and other intended users.
• Partner with clients to develop launch, training, onboarding, and change-management strategies.
• Translate complex technology into intuitive workflows and clear value propositions for non-technical users.
• Monitor product utilization and identify opportunities to improve adoption, engagement, and user experience.
• Create product documentation, training resources, best practices, and internal enablement materials.

Provide strategic and functional leadership across platforms including:

• Domo
• Power BI
• Google Analytics
• Adobe Experience Cloud
• Adobe Experience Manager (AEM)
• Workfront
• Adobe Acrobat Sign
• Egnyte
• Figma

Partner with analytics teams to define meaningful KPIs and reporting frameworks that demonstrate product adoption, engagement, performance, and business impact.

Develop executive-level dashboards and reporting experiences that transform complex data into actionable insights.

• Ensure products are designed and developed within pharmaceutical PRC/MLR frameworks and promotional requirements
  .
• Understand the regulatory implications of AI-generated, personalized, and dynamically delivered content.
• Partner with legal, regulatory, privacy, medical, and information-security stakeholders throughout product development.
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