Director of Marketing; Mgr III - MarketCommunication

Director Of Marketing

Salary: $69,252.00 Contract Term Length: 12 Months Standard

Hours:

37.50

Work Location:

Discretionary Hybrid FLSA Status:
Exempt College:
Gateway Community & Technical College Department:
Marketing & Communications

Total Rewards

Gateway Community & Technical College offers a competitive benefits package and an attractive work environment that supports excellence, innovation, and creativity, including:

• Exceptional health care, vision, and dental coverage for you and your family
• Tuition reimbursement/waiver for you, your spouse, and dependents
• 403(b) retirement plan: a 5% employee contribution receives a 10% employer match
• Vacation/Sick Time
• Work-Life Balance
• 9.5 Paid Holidays
• 2 Weeks Institutional Closing Pay (Last 2 weeks of December) for qualifying positions
• Employee Assistance Program

Job Summary

The Director of Marketing provides leadership and accountability for project management, workflow, and execution within the Department of Marketing. This role is responsible for establishing and overseeing standardized project management processes, developing and implementing a cohesive marketing tools strategy, and ensuring marketing initiatives are aligned with college-wide priorities. Working closely with the Vice President of Advancement, the Director of Marketing translates executive leadership direction into actionable plans, ensuring timely, consistent, and high-impact marketing execution across the institution.

Job Duties

Leads and manages all marketing project management processes, including intake, prioritization, timelines, deliverables, and cross-functional coordination. Ensures accountability and transparency across all marketing initiatives.

Develops and implements a strategic plan to bring marketing tools in-house and intentionally layer systems (project management, content, digital, and communication tools) to improve efficiency, scalability, and performance.

Partners with the Vice President of Advancement to align marketing initiatives with institutional priorities established by executive leadership. Translates strategic direction into executable marketing plans with clear goals, milestones, and outcomes.

Supervises and supports marketing staff, providing direction, coaching, performance management, and workload oversight to ensure alignment with departmental goals and standards.

Serves as a key liaison between Marketing and internal stakeholders across the college, ensuring coordination, clear communication, and effective implementation of marketing initiatives.

Monitors progress, evaluates outcomes, and recommends improvements to marketing processes, tools, and workflows to enhance effectiveness and responsiveness.

Other duties as assigned