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Senior Lifecycle Marketing Lead: Personalization & Growth

Job in Florence, Boone County, Kentucky, 41022, USA
Listing for: LE001 Northwest Bank
Full Time position
Listed on 2026-10-01
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Communications, Marketing Management, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 110000 - 150000 USD Yearly USD 110000.00 150000.00 YEAR
Job Description & How to Apply Below

Northwest Bank is seeking a Senior Lifecycle Marketing Lead to own personalized consumer marketing programs across the customer journey. You will design and optimize programs spanning email, direct mail, and journey orchestration, leveraging the CDP to activate audience segments and improve retention.

Collaborating with Marketing, Digital, Analytics, Product, Technology, and Compliance teams, you will turn customer insights into timely, data-driven communications that drive engagement and growth

We have an opening for a Senior Lifecycle Marketing Lead:
Personalization & Growth in KY, United States within Marketing & Media.

If your experience matches this role, we encourage you to apply.

All applications are reviewed carefully by our team.

The position is based in KY, United States.

This opportunity is part of our work in Marketing & Media.

The advertised compensation is 110..

Position Requirements
10+ Years work experience
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