Lead Development Representative- Call Center Marketing

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Full Time Athens, GA, US

30+ days ago Requisition

Tele Net has been located in the Athens area since October of 1999. Tele Net is a premier provider of strategic business-to- business marketing services for organizations in the technology, financial and telecommunications industries. Tele Net’s core competencies are providing marketing, sales and customer loyalty outbound call campaigns on behalf of our customers. Our main goals are to assist our clients in driving revenue, reducing the cost per sale and building customer loyalty.

Primarily, we are an extension of our client’s own marketing and sales initiatives.

Job Summary:

The LDR functions as a call center agent for B2B marketing. The LDR is primarily responsible for calling on client marketing campaigns to promote our clients’ products and services and to ultimately assist in building a sales pipeline through lead generation and meeting weekly, monthly and quarterly goals, measured with generating qualified B2B leads.

Job Duties:

• Conduct outbound calls to connect with key business decision makers using internal contact networks and introduce client offerings.
• Search to contact the correct decision maker through inquiries with gatekeepers and work colleagues.
• Operate multiple PC applications to compile, update, and maintain client-related records across platforms.
• Utilize CRM tools to manage lead generation data.
• Draft summaries of calls to support marketing outreach and sales pipeline development.
• Enter data captured during a phone conversation into MS Access or TeleScript (multi-relational database).
• Draft concise call summaries that capture lead qualification details and next steps.
• Send professional, business-focused emails to contacts, supervisors, HR, and QA teams to support campaign communication.
• Provide feedback as needed to improve outreach and overall lead conversion strategies.
• Research client product, service or solution information on the Internet or through provided materials to tailor outreach.
• Keep an open and consistent line of communication with customers to continue to build the relationship and track warm leads.
• Participate in feedback meetings with program managers to refine your skills.
• Utilize office machines, i.e., copier, printer, fax, pc, to generate material for business use.

Skills and Qualifications

Required:

• Typing 35-45wpm
• 80% Proficiency on Microsoft Word, Excel and Outlook
• 98% accuracy in writing with correct grammar and spelling
  
  Ability to utilize online resources (ex. Google, ) to timely research/find information for business use.
• Basic Windows and desktop skills for troubleshooting minor issues
• Preferred:
  General call center operations or telemarketing experience

Professional Characteristics:

• Ability to speak with professional articulation using correct diction/tense and proper word pronunciation.
• Displays a professional demeanor in dress and personal presentation.
• Accepts responsibility over following company policies and procedures.
• Able to work independently; strong work ethic; good research skills
• Ability to multitask and have good time management skills
• Good problem-solving skills and ability to use logic
• Personable and adaptable: can relate to both C-level and entry level contacts
• Entry-level opportunity for those interested in marketing careers and sales support roles.