Marketing Campaign Manager, Life Sciences

Datavant is the data collaboration platform trusted for healthcare. Guided by our mission to make the world’s health data secure, accessible and actionable, we provide critical data solutions for organizations across the healthcare ecosystem - including providers, health plans, researchers, and life sciences companies. From fulfilling a single patient’s request for their medical records to powering the AI revolution in healthcare, Datavant is building the future of how data is connected and used to improve health.

By joining Datavant today, you’re stepping onto a driven and highly collaborative team that is passionate about creating transformative change in healthcare.

As a Campaign Manager, Life Sciences, you will support the planning, execution, and optimization of integrated marketing campaigns that drive engagement, demand, and pipeline growth across key healthcare audiences. Reporting to the Head of Marketing, you will play a critical role in bringing campaigns to life across channels and ensuring seamless execution across teams. This role is ideal for a marketer with a strong foundation in campaign execution who is highly organized, data‑driven, and eager to grow within B2B healthcare marketing in a fast‑paced, collaborative environment.

• Support the execution of integrated marketing campaigns across digital and offline channels, including email, web, social, events, paid media, and sales enablement.
• Partner with Integrated Marketing, Sales, and Audience teams to coordinate campaign timelines, deliverables, and go‑to‑market plans.
• Assist in developing campaign briefs, messaging, and assets aligned with target audiences and commercial priorities.
• Coordinate with internal stakeholders and external vendors to ensure campaigns are delivered on time and meet quality and compliance standards.
• Help manage campaign assets and ensure proper distribution across channels (e.g., sales materials, email content, landing pages).
• Track and report on campaign performance, including engagement, lead generation, and pipeline contribution.
• Work with digital and ops teams to monitor campaign metrics and identify opportunities for optimization.
• Support field marketing initiatives such as trade shows, webinars, and provider‑facing events.
• Maintain campaign documentation, calendars, and workflows to ensure visibility and alignment across teams.
• Contribute to testing and experimentation efforts to improve campaign performance over time.

• 5 years of experience in marketing, campaign management, or demand generation (B2B preferred).
• Strong project management and organizational skills with the ability to manage multiple campaigns simultaneously.
• Experience supporting multi‑channel marketing campaigns (email, digital, content, events, etc.).
• Analytical mindset with the ability to interpret performance data and generate insights.
• Strong written and verbal communication skills.
• Ability to collaborate effectively across cross‑functional teams, including Sales and Product.
• Detail‑oriented with a focus on execution excellence.

• Experience in healthcare, life sciences, or other regulated industries.
• Experience supporting or executing field marketing initiatives, including trade shows, conferences, and events.
• Familiarity with marketing automation and CRM tools (e.g., Marketo, Hub Spot, Salesforce).
• Understanding of B2B buyer journeys and lead lifecycle concepts (MQL, SQL, nurture programs).

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We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high‑performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status.

At Datavant our total rewards strategy powers a high‑growth, high‑performance, health technology company that rewards our employees for transforming health care through creating industry‑defining data logistics…