Sales Representative, -Premise; Miami

About MBG Florida

Established in 1989, Mexcor is a family‑owned, multi‑generational importer & distributor of alcohol beverages headquartered in Houston, Texas. Mexcor and its family of businesses include MBG and Mexcor International, among many other companies. Founded by Celia Villanueva and joined by her son Eduardo Morales in 2014, Mexcor has grown to be the 3rd largest alcohol beverage distributor in Texas, the 4th largest spirits distributor in Florida and 6th in California.

Mexcor has cultivated and established a network of partnerships with over 140 regional distributors and control states resulting in reach and presence in all 50 states in the US. Mexcor offers a carefully curated, diverse portfolio of top‑quality brands sourced from all over the world and strives to provide exceptional levels of service to our business partners every day.

Located in Medley, Florida, Morales Beverage Group of FL seeks a Sales Representative, On‑Premise for the Miami territory. We have a competitive compensation package with a wide range of benefits for full‑time employees.

Reporting to the Area Manager, the Sales Representative, On‑Premise is responsible for driving distribution, volume growth, and brand visibility within bars, restaurants, hotels, and entertainment venues across the assigned market. This role focuses on developing new on‑premise accounts, strengthening existing customer relationships, and ensuring high levels of satisfaction and long‑term partnership.

The Sales Representative enhances brand presence by engaging directly with on‑premise decision‑makers, including owners, general managers, beverage directors, and bartenders, to influence menu placements and purchasing decisions. This position executes brand standards through effective menu listings, promotions, staff education, and point‑of‑sale activation to support overall sales objectives.

Being Accountable;
If it’s to be, it’s up to me.

Growing and building partnerships within a family dynamic.

Innovative and disruptive in our approach.

Build and maintain strong relationships with on‑premise accounts including bars, restaurants, hotels, and entertainment venues. Manage and grow an established spirits territory while developing new account business through cold calling, referrals, and networking. Maintain consistent customer contact and follow‑up to ensure satisfaction and long‑term partnership. Conduct regular business reviews with key accounts to evaluate performance and identify growth opportunities. Ensure proper pricing, distribution, and inventory levels across assigned accounts.

Resolve order, delivery, billing, and service‑related issues in a timely and professional manner. Travel daily within the assigned territory to support account needs and sales objectives.

Meet or exceed monthly, quarterly, and annual sales goals. Present and sell the MBG spirits portfolio using a consultative, solutions‑based selling approach. Drive incremental sales through new distribution, menu placements, cocktail features, and back‑bar visibility. Influence purchasing decisions by aligning product recommendations with each account’s concept and target guest.

Execute supplier programs, incentives, and promotional initiatives in alignment with company objectives. Secure and maintain menu listings, cocktail features, and brand visibility within accounts. Coordinate tastings, staff trainings, and brand events to increase product knowledge and advocacy. Ensure point‑of‑sale materials and brand standards are properly executed. Serve as a brand ambassador for assigned portfolios within the on‑premise market.

Plan weekly routes, pre‑plans, and territory strategies to maximize productivity. Accurately enter orders, account activity, and notes into the CRM system. Track incentives, performance metrics, and program execution.…