B2B Senior Care Solutions Sales Manager
Listed on 2026-09-12
-
Sales
B2B Sales, Business Development
Position Summary
We are seeking a results-driven B2B Senior Care Solutions Sales Manager to expand our presence across the senior care, healthcare, rehabilitation, and post-acute care markets.
This position is designed as a player-coach role
. The Sales Manager will personally develop new business while also helping establish a repeatable sales process that can support future team expansion.
The ideal candidate has experience selling healthcare, senior care, medical, rehabilitation, home health, or related B2B services and is comfortable developing relationships with clinical leaders, administrators, executives, and referral partners.
Key Responsibilities Business Development & Sales- Develop new B2B opportunities across the Dallas–Fort Worth market.
- Identify, contact, and develop relationships with decision-makers and clinical champions.
- Conduct prospecting through phone, email, Linked In, networking events, referrals, and in-person visits.
- Lead discovery meetings, product presentations, demonstrations, trials, pilots, and follow-up activities.
- Manage opportunities from initial contact through proposal, pilot, negotiation, and closing.
- Build and maintain a healthy sales pipeline capable of supporting monthly and annual revenue targets.
- Identify opportunities for cross-selling and expansion within existing customer organizations.
Develop relationships with organizations including:
- Hospitals and health systems
- Inpatient Rehabilitation Facilities (IRF)
- Skilled Nursing Facilities (SNF)
- Assisted Living and Memory Care communities
- Rehabilitation / Physical Therapy / Occupational Therapy organizations
- Home Health and Home Care agencies
- Senior care physicians and healthcare providers
- Durable Medical Equipment providers
- Group Purchasing Organizations (GPO)
- Senior care and aging-service organizations
- Build relationships with administrators, rehabilitation directors, case management teams, discharge planners, PT/OT professionals, clinical leaders, and executive management.
- Understand each customer's fall-prevention, patient-safety, discharge-transition, and senior-care challenges.
- Translate customer needs into appropriate Senior care product and service solutions.
- Develop clinical champions and referral relationships within target organizations.
- Collect structured customer feedback to support product and service improvement.
- Maintain accurate records of leads, opportunities, meetings, pilots, proposals, and sales activity in the company CRM.
- Monitor pipeline movement and follow-up activity.
- Review weekly and monthly sales performance against established KPIs.
- Help improve sales messaging, presentation materials, outreach processes, and customer follow-up procedures.
- Share market intelligence, customer feedback, competitor information, and sales opportunities with management.
- Support onboarding and coaching of future Business Development Associates or Managers as the organization expands.
Performance will be evaluated using metrics such as:
- Qualified leads generated
- Initial customer meetings
- Product demonstrations
- Pilot / Proof-of-Concept approvals
- Qualified opportunities created
- Pipeline value
- Proposals submitted
- Sales conversion rate
- Revenue generated
- New customer accounts
- Customer follow-up activity
- CRM activity and pipeline accuracy
In addition to short-term sales results, the Sales Manager is expected to help determine which customer segments, sales approaches, and value propositions can become repeatable and scalable growth models
.
- 5+ years of B2B sales, business development, account management, or Senior care / healthcare-related sales experience.
- Demonstrated ability to generate new…
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