Brand Ambassador

This role reports directly to the OWA Marketing Department and is vital to successfully driving revenue, building brand awareness, and creating unforgettable guest experiences.

DUTIES AND RESPONSIBILITIES:

• Educate guests on OWA’s brand, amenities, and promotions
• Have friendly, positive, and informative interactions; engage with guests of all ages
• Perform as one of our costume characters, such as Tuki the Toucan, and provide guests service through performance, silent gestures, and character poses
• Answer brand-related questions for guests by providing excellent brand knowledge
• Promote OWA to increase sales, brand awareness, and build guest loyalty
• Track performance of inventory and collect guests’ feedback
• Maintain communication with supervisors; answer texts and emails in a timely manner
• Transport booth and materials to event locations; set up/break down booth at the beginning and end of shift
• Store and secure company property when not in use
• Assist social media team by capturing and sharing photos/videos of consumers interacting with the brand
• Adhere to brand standards on all marketing programs
• Ability to learn subject matter related to OWA and speak confidently/professionally in public settings
• Provide guests' feedback on the brand; share new ideas with supervisor
• Consistently perform costume maintenance to ensure operational, show-ready condition
• Perform all other duties as assigned

QUALIFICATIONS

• Must be 18 years of age or older
• Candidate must be 5’6"- 5’11" for this position due to costume fitment
• Must have a high school diploma or equivalent
• Must possess a valid state driver’s license with a clean driving record; required for company auto insurance
• Prefer a candidate that is pursuing or has obtained a degree in Marketing, Communications, Public Relations, or related field
• Able to perform both indoors and outdoors in full costume
• Work effectively in a hot and claustrophobic costume environment
• Able to walk and stand for long periods of time
• Physically able to balance, stoop, kneel, sit, crouch and stand as needed to perform duties
• Display good nonverbal communication skills needed to bring the character to life
• Ability to read social cues to help understand the level of interaction guests are comfortable with
• Must be willing and able to work odd or irregular hours including nights, weekends, and holidays
• Must be willing to travel to off-site events within a 300-mile radius of Foley, AL
• Must be able to work efficiently in a fast-paced, high-volume work environment
• Strong interpersonal skills
• Ability to work independently without supervision, be self-directed, and demonstrate initiative
• Must be able to lift items up to 25 lbs
• Able to work outdoors in sunny, hot, humid, cold, and rainy conditions

Shows intense and eager enjoyment and interest

High School or better.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.

For further information, please review the Know Your Rights notice from the Department of Labor.