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SHAWOOD Homebuyer Engagement Ambassador

Job in Folsom, Sacramento County, California, 95630, USA
Listing for: MDC Holdings, Inc.
Full Time position
Listed on 2026-03-03
Job specializations:
  • Sales
    Real Estate Sales, Residential Real Estate
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below

BREAK GROUND ON A REWARDING CAREER WITH US!

The Sekisui House U.S. team is a proud builder of the SHAWOOD, Richmond American Homes, Woodside Homes, Holt Homes, Hubble Homes, and Chesmar Homes brands. We take great pride in being a member of Sekisui House, a global leader in homebuilding. This impressive, 60+ year old company has built over 2.6 million new homes designed to reflect and adapt to the changing needs of today's home buyers.

Drawing on Sekisui House's unparalleled history and superior service, we commit ourselves to a future where people around the world can live joyful lives in homes that are safe, secure, stylish and comfortable.

We encourage a company culture that promotes professionalism, teamwork, health & welfare and work-life balance. If you are a results-driven professional with a passion for success, consider building a career with us.

Positive Work Environment & Culture

  • Collaborative Team Culture: Join a supportive environment where teamwork and the open exchange of ideas are highly valued.
  • Team Engagement: Participate in a variety of team-building events and social gatherings, such as company outings, holiday celebrations, and regular office socials. We support a healthy work-life balance and recognize the importance of time outside of work commitments.

About

As a SHAWOOD Customer Experience Ambassador, you will play a vital role in enhancing the home buying journey and driving referral-based growth. By localizing key customer touchpoints inspired by SHAWOOD's Japanese heritage, you'll support the sales team in delivering a seamless and emotionally resonant experience. You will also lead the planning and execution of strategic sales events, especially during high-traffic periods such as New Community Openings (NCOs), to attract and engage prospective buyers.

Through data analysis, performance tracking, and buyer persona alignment, you'll transform insights into actionable strategies that elevate client satisfaction, conversion, and long-term brand loyalty.

Essential Functions

Curate & Execute Signature Buyer Touchpoints
  • Design and lead meaningful buyer experiences across key milestones including contract signing, groundbreaking, frame walk, and move-in.
  • Capture and share emotional moments through photos and videos that deepen buyer connection and reinforce brand affinity.
  • Coordinate scheduling of all touchpoints in collaboration with the Concierge Team, ensuring timely, consistent engagement.
  • Drive referral opportunities by fostering memorable, trust-building interactions throughout the buyer journey.
Plan & Activate Sales Events
  • Support the onsite sales team before and after New Community Openings (NCOs) and during high-traffic periods at SHAWOOD Experience Centers.
  • Plan, promote, and execute impactful sales events such as frame walks, home celebrations, and other engagement-driven activations.
  • Maintain a forward-looking event calendar, sharing at least 90 days in advance with internal teams to ensure alignment and support.
Analyze & Optimize Sales Effectiveness
  • Track and report key performance indicators on a weekly and monthly basis, including conversion rates, option selection trends, and buyer engagement data.
  • Update and analyze event follow‑up status, capturing learnings and wins across divisions.
  • Compare homeowner profiles to target personas developed prior to NCOs to identify alignment and optimization opportunities.
  • Document and share success stories and sales insights to support continuous improvement across SHAWOOD divisions.
Support Integrated Sales & Marketing Efforts
  • Partner with the online sales team to respond to inquiries and re‑engage prospective buyers through proactive outreach.
  • Assist the onsite team in delivering high‑touch experiences at model homes and Experience Centers, especially during peak seasons and NCO periods.
  • Act as a SHAWOOD brand steward, confidently educating prospects about the brand's value, design philosophy, and elevated home buying experience.

Qualifications

  • Real Estate licensed in CA
  • 3 years of relevant experience in homebuilding or real estate sales and marketing background

Success Indicators

  • Work with sales teams to deliver seamless, on‑brand execution of…
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