Senior Financial Planning Analyst

JP Ecommerce (dba Bare Home) has been named one of the top-ten, fastest growing businesses in Minnesota by Inc. 5000 for the past four years in a row. We provide customers with high-quality bedding through our brand Bare Home. As a leading textile retail company, we source premium products from key regions including China, India, Pakistan, and Turkey. Our commitment to excellence has earned us a reputation as an industry leader in sustainable and ethical textile sourcing.

Position Overview:

As a Senior Financial Analyst, you'll serve as a strategic financial partner to our CFO in our $100M+ bedding and mattress business, driving critical cash flow management, cost analysis, and pricing strategy across our complex multi-platform ecommerce operations. This role requires a versatile financial professional who can tackle any financial challenge—from building 13-week cash flow forecasts to optimizing landed costs across 6,000+ SKUs to analyzing profitability by platform and promotional strategy.

This position offers exceptional growth opportunities for an experienced financial analyst ready to become a trusted advisor to executive leadership in a high-growth environment where your analytical insights directly impact company profitability and strategic decisions.

Key Responsibilities:

Cash Flow Management & Financial Forecasting:

• Develop and maintain comprehensive cash flow forecasting models including 13-week rolling forecasts and long-range cash projections
• Monitor daily/weekly cash positions and provide proactive recommendations for working capital optimization Analyze cash conversion cycles and identify opportunities to improve
• Days Sales Outstanding (DSO), inventory turns, and vendor payment timing
• Partner with CFO on cash management strategy, credit line utilization, and liquidity planning
• Build scenario models for cash flow impacts of business decisions including expansion, inventory investments, and seasonal fluctuations

Cost Analysis & Profitability Management:

• Analyze true costs and profitability across channels, platforms, SKUs, and product lines to identify where the business makes or loses money
• Evaluate comprehensive cost structures including COGS, landed costs, duty calculations, freight, platform fees, and total cost of ownership
• Conduct detailed margin analysis by product category, sales channel (Amazon, Walmart, Target, ), and promotional activity Identify cost variance drivers and provide actionable recommendations for margin improvement and cost optimization
• Partner with operations and procurement teams to validate cost data accuracy and drive cost reduction initiatives
• Develop pricing strategies for multi-platform ecommerce operations balancing competitive positioning with profitability goals
• Analyze promotional pricing effectiveness and margin impact across different sales channels and product categories
• Conduct competitive pricing analysis and market positioning research to inform strategic pricing decisions
• Evaluate price elasticity and recommend optimal pricing for new product launches and existing SKU optimization
• Track platform-specific fee structures (Amazon, Walmart, Target) and incorporate into pricing and profitability models

Financial Planning & Analysis (FP&A):

• Lead annual budgeting process and monthly/quarterly forecasting cycles with detailed variance analysis and commentary
• Build financial models for strategic initiatives including facility expansion, international sourcing decisions, and capital investments
• Develop executive dashboards and KPI reporting frameworks using Power BI for CFO and CEO decision-making
• Analyze business performance trends and provide insights on revenue drivers, cost trends, and profitability improvements
• Support monthly financial close process with variance analysis, trend reporting, and actionable business insights

International Trade & Supply Chain Financial Analysis:

• Analyze financial impacts of international sourcing decisions across China, India, Pakistan, and Turkey considering tariffs, duties, and trade restrictions
• Evaluate landed cost components including freight costs, customs fees, currency fluctuations, and total supply chain costs Assess VAT, tax,…