Marketing Advertising Specialist

How You Will Make an Impact as the Marketplace Amazon Specialist

• Own and operate advertising portfolios across key marketplaces, executing strategy and establishing systems to hit KPI’s consistently.
• Maximize first order acquisition for the brands in marketplaces while hitting their revenue and ROI targets.
• The Marketplace Amazon Specialist analyze and understand the unique e-commerce and consumer behavior trends to tailor strategies for each marketplace. Build and continue to adjust customer avatars for advertising targeting cross-functionally with the help of Brand Managers.
• Define and track advertising relevancy metrics to assess performance and identify areas for optimization.
• The Marketplace Amazon Specialist maintains strong optimization routine and structure utilizing Scale Insights and other relevant tools to hit weekly and monthly TACOS, ACOS, and PPC revenue targets.
• The Marketplace Amazon Specialist manages global advertising budget, ensuring efficient allocation to maximize ROI while maintaining budget discipline.
• Ensure that the revenue and acquisition targets are met by brand.
• The Marketplace Amazon Specialistruns historical reports and create analysis for Amazon, Walmart, and Tik Tok Shop sales and advertising spend.

• Amazing opportunities for career progression
• Dynamic, fun, entrepreneurial and diverse culture
• Medical (PPO or HSA) & Prescription Drug, Dental (DHMO or DPPO), Vision and Telemedicine
• Health and wellness are a top priority – committed to self-care
• 401(k) (100% match (dollar-for-dollar) up to 6% of salary deferrals)
• Generous Paid Time Off and Paid Holidays
• Sick Time
• Employer Paid Life Insurance
• Health Savings Account (company contributes $65 bi-weekly)
• Voluntary Life and Dependent Insurance, Short-Term Disability, Long-Term Disability, Accident, and Critical Illness
• Employee Assistance Program
• Business casual atmosphere – jeans and sneakers are okay by us

• Bachelor’s degree in digital, business, marketing, or finance (with a bias to analysis) preferred.
• 5+ years of experience of the  seller platform or digital advertising experience.
• Experience navigating and using PPC software's; preferably Scale Insights or similar.
• Experience with analytics and running reports that are shared with key stakeholders.
• Experience with planning, budgeting, and executing advertising strategy for product launches.