Senior Director, National Market Leader

OVERVIEW

The National Market Leader is a critical Senior Director role at Year Up United (YUU), responsible for leading a high-performing team of Regional Market Leaders while directly overseeing one assigned region. This dual responsibility positions the National Market Leader as both a local ambassador and a national integrator, advancing YUU's mission, deepening market presence, and ensuring the consistent execution of enterprise strategy across all geographies.

Reporting directly to the Chief Operating Officer, with a dotted line to the Chief Talent Networks Officer, the National Market Leader will drive alignment between regional execution and organizational priorities, foster innovation, and elevate YUU's visibility in the national workforce development landscape. This leader will cultivate high-impact relationships with local governments, community partners, workforce boards, and employers, advocating for equitable workforce policies and expanding access to work-based learning and career opportunities.

As a key connector, the National Market Leader will engage with students, alumni, and staff to foster vibrant, inclusive, and professionally enriching local ecosystems. In alignment with YUU's values, this leader will also serve as a coach, facilitator, and mentor, building community and trust while modeling excellence across regions.

• National Market Leadership & Strategy Integration:
  Lead and support Regional Market Leaders to ensure consistent implementation of national market strategy. Facilitate knowledge sharing and best practice exchange across regions to drive innovation, operational consistency, and impact. Serve as a thought partner to the COO, Executive Team, and senior leaders, surfacing regional insights and opportunities to inform enterprise decision-making. Monitor performance across markets and support Regional Market Leaders in setting priorities and resolving operational challenges.
  
  Convene and facilitate regular Market Leadership forums to align on strategy, execution, and continuous improvement. Represent the Market Leadership function in cross-functional strategic planning and transformation efforts.
• Partner with Enrollment, Program, Talent Networks, CE, YUPRO, Grads of Life, and other national teams to ensure field perspectives shape national strategy and vice versa.
• Regional Strategy & Market Growth:
  Develop and execute a regional strategy to expand YUU’s reach within assigned markets. Identify and evaluate new market opportunities based on workforce trends, economic data, and local labor needs. Explore how to increase YUU's impact to close the opportunity divide by engaging in intensive on-the-ground efforts to learn, understand, and leverage knowledge to secure partnerships and offer programming to support opportunity talent.
  
  Cultivate opportunities to increase talent employment, explore and vet revenue generation opportunities for YUU, leverage cross-functional relationships, and engage in relationship management within markets. Share information and create strategic alignment internally, developing market insights to explore innovation to include apprenticeships, educational institutions, and workforce entities to expand YUU’s blueprint, reach, and influence. Meet with peers in other markets to share learnings and best practices.
  
  Work closely with internal teams to ensure market strategies align with national priorities. Collaborate with YUU Advisory Boards to validate local market strategies and offerings.
• Partnership and Community Building:
  Strengthen relationships with community colleges, corporate partners, and local organizations to meet partnership targets aligned with the 2025 strategic roadmap. Actively engage with market…