Program Manager, CRM and Loyalty

Job Description:

Remote (U.S.) | West Coast Hours Preferred

Are you a Program Manager who thrives in fast-paced agency environments and loves bringing complex CRM and loyalty initiatives to life?

We’re looking for an experienced Program Manager to lead integrated marketing, CRM, and loyalty programs for a portfolio of high-profile clients. In this role, you’ll partner with strategy, creative, technology, analytics, and client teams to drive successful delivery of large-scale initiatives that create meaningful customer experiences and business impact.

This is an opportunity to join a collaborative team where you’ll have visibility with senior leaders, influence how work gets done, and help shape programs for some of the world’s most recognized brands.

• Drive planning, execution, and delivery of CRM, loyalty, and integrated marketing programs.
• Develop program roadmaps, timelines, success metrics, and delivery strategies.
• Manage multiple work streams and dependencies across teams and stakeholders.
• Identify risks, solve issues proactively, and keep programs moving forward.

• Build trusted relationships with client stakeholders.
• Lead status meetings, program reviews, and executive presentations.
• Translate business objectives into actionable delivery plans.
• Help clients navigate change and transformation initiatives.

• Partner closely with strategy, creative, technology, analytics, and operations teams.
• Coordinate work across distributed teams and time zones.
• Align stakeholders around priorities and guide teams through ambiguity.
• Monitor workloads, resolve conflicts, and facilitate solutions when challenges arise.

• Maintain program health, timelines, and quality standards.
• Manage program budgets and forecasting.
• Track progress against goals and communicate status to leadership.
• Capture learnings and best practices to improve future programs.

• 3-5+ years of experience in a Program Manager role within an agency, marketing, consulting, or similar environment.
• Proven experience leading cross-functional teams and managing complex programs.
• Experience supporting CRM, customer engagement, marketing technology, or digital transformation initiatives.
• Strong client-facing and stakeholder management skills.
• Exceptional communication, organization, and problem-solving abilities.
• Experience working across multiple disciplines, including strategy, creative, technology, analytics, and delivery teams.
• Experience presenting to senior leaders and executives.

• Experience with loyalty programs
  .
• Experience managing CRM transformation initiatives.
• Familiarity with marketing technology platforms, CRM systems, and marketing automation tools.
• Experience working with Fortune 500 brands and complex enterprise organizations.
• Experience partnering closely with strategy teams and overseeing strategic work streams.

You are:

• A strong communicator who can influence without direct authority.
• Comfortable working through ambiguity and change.
• Skilled at bringing diverse teams together around a common goal.
• Able to balance strategic thinking with hands‑on execution.
• Experienced in navigating the pace and complexity of agency life.

• Work on cutting-edge CRM and loyalty programs for leading brands.
• Collaborate with talented strategy, creative, technology, and analytics teams.
• Gain visibility with senior leadership and clients.
• Make a meaningful impact on high-profile customer experience initiatives.
• Enjoy the flexibility of a remote‑first environment.

If you’re an agency-savvy Program Manager who enjoys leading complex CRM and loyalty programs…